Remote Content Strategy Leader — Enterprise Brand & AI

Hugh Chatham Memorial Hospital; Milwaukee (WI); Teletrabalho; USD 106 000 - 159 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health benefits

Retirement plans

Paid time off

Educational assistance

Resumo da oferta

Advocate Health is seeking a Content Strategy Leader to guide data-driven branded content across multiple channels. You will shape messaging, governance, and an AI-enabled content model to support consumer-focused storytelling and digital experiences.

You will lead cross-functional teams, collaborate with brand, marketing and digital partners, and drive enterprise-wide content initiatives to maximize reach and engagement.

Qualificações

• Bachelor's degree in Marketing, Journalism or related field.
• 7 years in content strategy, editorial production and leading content teams.

Responsabilidades

• Contributes to development and execution of data-driven branded content strategy.
• Establishes enterprise messaging architecture and copy guidelines.
• Develops and executes enterprise-wide content strategy across regional websites.
• Oversees website content migrations and platform integrations for scalability.
• Leads creation, rollout and adoption of content models and AI-enabled tools.
• Maintains an editorial calendar coordinating consumer-first storytelling.
• MeasurEs strategy effectiveness and communicates success stories.

Conhecimentos

Strong written & oral communications

Exceptional organizational skills

Storytelling capabilities

Collaborative mindset

Problem-solving

Results-oriented

Team leadership

Content production in fast-paced env

Multi-channel content experience

Prioritization of long/short-term work

Navigating time-sensitive matters

Understanding corporate marketing &cm

Understanding digital platforms &渠道

Formação académica

Bachelor's Degree in Marketing or related field

Bachelor's Degree in Journalism or related field

Descrição da oferta de emprego

Advocate Health is seeking a Content Strategy Leader to guide data-driven branded content across multiple channels. You will shape messaging, governance, and an AI-enabled content model to support consumer-focused storytelling and digital experiences.

You will lead cross-functional teams, collaborate with brand, marketing and digital partners, and drive enterprise-wide content initiatives to maximize reach and engagement.