Remote Content Strategy Lead for Enterprise Brand

Hugh Chatham Health; Milwaukee (WI); A distancia; USD 106.000 - 158.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health and welfare benefits

Paid time off

Retirement plans

Educational assistance

Descripción de la vacante

Advocate Health seeks a senior content strategist to lead branded content across multi-channel platforms, ensuring consistent voice and storytelling aligned with business goals. You will guide editorial calendars and collaborate with brand, marketing, digital, and consumer experience teams.

The role emphasizes data-driven decisions, AI tool governance, and scalable content solutions across health system channels, with a remote US-wide scope.

Formación

• Bachelor’s degree in Marketing or related field or Journalism or related field.
• 7+ years of experience in content strategy, editorial production, and leading editorial calendars.
• Experience leading a team of content creators and managing multi-channel content workflows.

Responsabilidades

• Develop and lead a data-driven branded content strategy.
• Establish enterprise messaging architecture and copy style guidelines.
• Develop and execute enterprise-wide content strategy across regional websites.
• Oversee content migrations, platform integrations, and alignment to the digital roadmap.
• Lead creation, rollout and adoption of content models and AI-enabled tools.
• Maintain an editorial calendar coordinating consumer-first storytelling and brand consistency.
• Measure strategy effectiveness and share outcomes with stakeholders.
• Collaborate with cross-functional teams across the enterprise.

Conocimientos

Strong written and verbal comms

Excellent organizational skills

Storytelling capabilities

Collaborative teamwork

Problem-solving skills

Content team leadership

Multichannel content experience

Prioritization of multiple projects

Marketing/communications understanding

Digital platforms knowledge

Educación

Bachelor’s degree in Marketing or related field

Bachelor’s degree in Journalism or related field

Descripción del empleo

Advocate Health seeks a senior content strategist to lead branded content across multi-channel platforms, ensuring consistent voice and storytelling aligned with business goals. You will guide editorial calendars and collaborate with brand, marketing, digital, and consumer experience teams.

The role emphasizes data-driven decisions, AI tool governance, and scalable content solutions across health system channels, with a remote US-wide scope.