Remote Campaign Operations Leader for Scale

Cengage Group; Omaha (NE); Remote; USD 138,000 - 221,000; Full time

Job summary

Cengage is seeking a Director of Campaign Operations to lead strategy, governance, and execution of marketing programs. You will shape a modern production model, partner across Marketing, Revenue, Digital, and Product, and build scalable capabilities for personalized customer experiences at scale.

The role blends strategic leadership with hands-on problem solving, overseeing a distributed team and external resources to drive growth and operational excellence in a remote setting with occasional

Qualifications

• 10+ years in marketing/campaign operations or related marketing technology.
• Experience building scalable campaign production or marketing automation models.
• Ability to translate needs into technology, process, and workflow solutions.
• Proven impact on operational efficiency, velocity, quality, and time-to-market.
• Strong personalization, segmentation, and customer journey understanding.

Responsibilities

• Define and evolve enterprise campaign operations strategy and governance.
• Lead a production model balancing internal teams, self-service, and vendors.
• Establish standards, templates, workflows, and reusable components.
• Measure timelines, velocity, throughput, quality, and predictability.
• Drive continuous improvements across the campaign lifecycle.

Skills

Marketing operations

Campaign operations

Marketing automation

Leadership

Strategy development

Operational excellence

Resource planning

Cross-functional collaboration

Analytics

Executive communication

Tools

Salesforce Marketing Cloud

Workfront

Data 360

Job description

Cengage is seeking a Director of Campaign Operations to lead strategy, governance, and execution of marketing programs. You will shape a modern production model, partner across Marketing, Revenue, Digital, and Product, and build scalable capabilities for personalized customer experiences at scale.

The role blends strategic leadership with hands-on problem solving, overseeing a distributed team and external resources to drive growth and operational excellence in a remote setting with occasional