Remote BI Lead — Performance Marketing Analytics

Coinscapture; Northern (KY); Hybrid; USD 120,000 - 150,000; Full time

Job summary

Launch Potato is hiring a Business Intelligence Lead to own the reporting infrastructure across Credit Cards, Make Money/Manage Money, Banking, and Marketplace verticals. You will partner with Yield, Paid Media, and Account Management to uncover trends, conduct retrospective analyses, and ensure insights drive actions.

The role emphasizes not just building dashboards but ensuring they are used and understood, with growth into a proactive analytical partner position.

Qualifications

• Expert SQL and ability to extract insights from unstructured data.
• Own reporting; standardize and drive adoption across teams.
• Connect data directly to levers that move campaigns and revenue.
• Advanced LookML development or equivalent in BI tools.
• Curiosity and business depth to become trusted analytical partner.

Responsibilities

• Own the reporting infrastructure powering decision-making across verticals.
• Collaborate with Yield, Paid Media, and Account Management to uncover meaningful trends.
• Drive dashboard standardization and proactive analytics across experiments.
• Be the go-to analytical partner; ensure insights are used and acted on.

Skills

SQL expertise

Reporting ownership

Performance marketing

LookML development

Business curiosity

Job description

Launch Potato is hiring a Business Intelligence Lead to own the reporting infrastructure across Credit Cards, Make Money/Manage Money, Banking, and Marketplace verticals. You will partner with Yield, Paid Media, and Account Management to uncover trends, conduct retrospective analyses, and ensure insights drive actions.

The role emphasizes not just building dashboards but ensuring they are used and understood, with growth into a proactive analytical partner position.