Remote B2B Lead Gen Specialist | Outbound Prospecting

GoFasti; United States; Remote; USD 15,000 - 17,000; Full time

Job summary

GoFasti in the United States is seeking a proactive B2B Lead Generation Specialist to identify and qualify potential clients, including CEOs and founders, and to schedule discovery calls for the sales team.

You will conduct outbound prospecting via cold calls, emails, and LinkedIn, maintain CRM records, and collaborate to improve messaging and conversion rates. This remote, full-time role offers a competitive monthly compensation and opportunities to grow within the sales org.

Qualifications

• 3+ years of experience in B2B lead generation, sales development, appointment setting, or outbound sales.
• Strong English communication skills, both written and verbal.
• Proven experience with cold calling, email prospecting, and LinkedIn outreach.
• Ability to research companies and identify key decision-makers.
• Familiarity with CRM systems and lead management processes.

Responsibilities

• Identify and research potential clients, including business owners, CEOs, founders, and senior executives.
• Build targeted B2B prospect lists of companies that may benefit from fractional CFO, financial consulting, and advisory services.
• Conduct outbound prospecting through cold calls, email campaigns, and LinkedIn outreach.
• Identify and qualify leads based on company profile, business needs, and potential fit for the company's services.
• Schedule qualified discovery calls and meetings for the business development team.
• Maintain accurate prospect records, outreach activity, and follow-up schedules in the CRM.
• Track lead generation results, monitor outreach performance, and optimize prospecting strategies.
• Collaborate with the sales team to improve messaging, targeting, and meeting conversion rates.

Skills

Lead generation

Cold calling

LinkedIn outreach

CRM proficiency

Independent work

Tools

LinkedIn Sales Navigator

Apollo.io

HubSpot

Salesforce

Job description

GoFasti in the United States is seeking a proactive B2B Lead Generation Specialist to identify and qualify potential clients, including CEOs and founders, and to schedule discovery calls for the sales team.

You will conduct outbound prospecting via cold calls, emails, and LinkedIn, maintain CRM records, and collaborate to improve messaging and conversion rates. This remote, full-time role offers a competitive monthly compensation and opportunities to grow within the sales org.