Remote Area Brand Manager - Fashion Retail Growth

Brobston Group; Dallas (TX); Remote; USD 90,000 - 130,000; Full time

Job summary

Ralph Lauren Corporation is seeking an Area Brand Manager to serve as the primary liaison for Ralph Lauren family brands across assigned stores. This remote role focuses on developing partnerships with wholesale partners, executing company strategies, and ensuring FOB coverage across multiple stores within a geographic area.

The position emphasizes relationship building, market analysis, and leadership to drive sales growth while maintaining Ralph Lauren's brand standards.

Qualifications

• Ability to articulate vision to inspire others
• Develop influential relationships across teams and functions
• Strong business acumen; numbers driven
• Motivated, independent self-starter with professional attitude
• Basic computer knowledge and photography skills
• Ability to lift 50 pounds

Responsibilities

• Understand business state: annual volume, best sellers, in-season trends
• Send bi-weekly business recaps: sales trends, programs, margins
• Share learnings with account partners and leadership
• Review business with Store Management and planning teams to identify opportunities
• Build and maintain strong account partnerships and collaborate continually
• Execute leadership strategies to drive sales and profitability
• Walk stores weekly; assess and implement product and planograms
• Maintain organized stockrooms for easy replenishment
• Conduct product and selling seminars to elevate selling specialists
• Provide selling techniques to empower the team

Skills

Relationship building

Strategic mindset

Business acumen

Self-motivation

Professional communication

Photographic basics

Job description

Ralph Lauren Corporation is seeking an Area Brand Manager to serve as the primary liaison for Ralph Lauren family brands across assigned stores. This remote role focuses on developing partnerships with wholesale partners, executing company strategies, and ensuring FOB coverage across multiple stores within a geographic area.

The position emphasizes relationship building, market analysis, and leadership to drive sales growth while maintaining Ralph Lauren's brand standards.