Regional Marketing Manager: Growth & Brand Leader

Cortland; Dallas (TX); On-site; USD 90,000 - 140,000; Full time

Job summary

Cortland is seeking a Regional Marketing Manager in the United States to lead lead generation campaigns and marketing programs across a portfolio of multifamily communities. You will partner with onsite teams, portfolio leadership, and corporate teams to drive brand consistency, higher-quality leads, and stronger occupancy.

You will analyze submarket trends, manage budgets, and optimize advertising across channels.

Qualifications

• 5+ years of direct marketing and lead generation with measurable results.
• Bachelor’s degree in marketing or related field.
• Excellent customer service and professional communication skills.
• Strong ability to multi-task and work independently.
• Proficiency with Outlook, Excel, Word; Real Page product suite.
• Valid driver’s license and ability to travel up to 40%.

Responsibilities

• Analyze submarket trends to craft strategic marketing plans.
• Collaborate with onsite teams, portfolio leadership, and corporate teams.
• Coordinate social media and website efforts to improve brand and lead quality.
• Develop budgets and best practices for marketing, curb appeal, and collateral.
• Lead lead generation programs and measure campaign effectiveness.
• Identify partnerships to support investment strategy.

Skills

Lead generation

Marketing strategy

Team leadership

Communication

Budget management

Travel readiness

Education

Bachelor’s degree in marketing or related field

Tools

Real Page product suite

Outlook

Excel

Word

Job description

Cortland is seeking a Regional Marketing Manager in the United States to lead lead generation campaigns and marketing programs across a portfolio of multifamily communities. You will partner with onsite teams, portfolio leadership, and corporate teams to drive brand consistency, higher-quality leads, and stronger occupancy.

You will analyze submarket trends, manage budgets, and optimize advertising across channels.