Regional Field & Partner Marketing Lead

Courser; Pleasant Grove (UT); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) company match

Flexible vacation time

Paid sick time

Holidays incl. Birthday and Floating

Job summary

Courser in the United States is seeking a Field & Partner Marketing Lead to partner with regional sales leadership and drive a localized demand plan that fuels the pipeline. You will adapt central assets for local resonance and manage omnichannel programs to support AE prospecting.

You will lead 2-3 activations per quarter, collaborate with the Regional President and AEs to accelerate regional growth, and influence pipeline velocity in a fast-paced, high-growth environment.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field, or equivalent experience.
• 4-6 years in B2B demand generation, field marketing, or partner marketing for SMBs, with a track record of driving pipeline.
• Working proficiency with HubSpot, landing pages, email workflows, list segmentation, and campaign reporting.
• Strong written English; adept at tailoring outreach copy for a US business audience.
• Excellent project management, able to run 5-10 concurrent activities without slippage.
• Comfortable in a remote, distributed team with minimal supervision, and willing to travel regionally for activations.

Responsibilities

• Pipeline Contribution: Share accountability for a quarterly target of net-new business meetings sourced from localized programs.
• The Local Demand Plan: Translate Center of Excellence campaigns into your region's specific Target Client Profile and build targeted HubSpot prospect lists.
• Omnichannel Air Cover: Orchestrate localized email, LinkedIn, and direct-mail programs to support AE prospecting.
• Strategic Field Activations: Run 2-3 high-impact activations per quarter to open doors for new business.
• The Sales Partnership: Act as the trusted advisor to regional sales leadership on campaign planning and post-campaign pipeline impact.
• Earns AE and RP trust by speaking the language of named accounts and pipeline velocity.
• A resourceful strategist who maximizes impact through partner-funded initiatives and MDF.
• Balances execution of logistics with a strong ICP-driven strategic vision.
• Seamlessly adapts central assets for local resonance while maintaining brand alignment.

Skills

B2B demand generation

Field marketing

Partner marketing

Campaign management

Project management

Remote collaboration

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

HubSpot

Landing pages

Email workflows

Campaign reporting

Job description

Courser in the United States is seeking a Field & Partner Marketing Lead to partner with regional sales leadership and drive a localized demand plan that fuels the pipeline. You will adapt central assets for local resonance and manage omnichannel programs to support AE prospecting.

You will lead 2-3 activations per quarter, collaborate with the Regional President and AEs to accelerate regional growth, and influence pipeline velocity in a fast-paced, high-growth environment.