Regional B2B IT & Security Sales Rep

Cogent Analytics

Traverse City (MI)

Hybrid

USD 35,000 - 50,000

Full time

5 days ago

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Job summary

Cogent Analytics in Traverse City, MI, is seeking a Business Development Representative to generate new business and expand the client base across managed IT, cybersecurity, VoIP, and co-managed IT services. The role targets organizations 5–200 employees across medical, financial, legal, and service industries within a multi-county regional territory.

Reporting to senior leadership, you will work with technical teams to ensure accurate scoping, competitive proposals, and profitable pricing,

Qualifications

Experience in outside sales or business development is beneficial.
Ability to learn managed IT/services concepts and B2B recurring revenue cycles.
Strong communication, negotiation and relationship-building skills.

Responsibilities

Build and maintain trusted relationships with newly acquired clients to support long-term retention.
Serve as the primary contact during the sales cycle, assessing client IT environments, compliance needs, and service expectations.
Identify opportunities to expand accounts with managed IT, cybersecurity, VoIP, and add-on services.
Ensure new accounts are onboarded professionally and aligned with service standards.
Prospect and develop new business opportunities aligning with managed IT, cybersecurity, VoIP, and co-managed IT offerings.