Public Sector SaaS Account Executive

Traction Rec; United States; Remote; USD 61,000 - 104,000; Full time

Job summary

Traction Rec is seeking an Account Executive to join the Parks and Recreation team. This role will own the full sales cycle from initial conversation through RFP, contract, and handoff, engaging recreation leaders, finance teams, and IT as a trusted advisor to build a compelling case for change with councils and communities.

The ideal candidate has 5+ years in client-facing B2B SaaS sales, with experience selling to public sector buyers and managing long multi-stakeholder cycles.

Qualifications

• 5+ years in client facing B2B sales (SaaS experience a benefit)
• Experience selling to public sector, government, or municipal buyers
• Comfort with long, multi-stakeholder sales cycles and formal procurement (RFPs, council approvals)
• Track record of quota achievement and net new customer acquisition
• Ability to build relationships with client leadership and establish trusted advisor status
• Entrepreneurial mindset with collaboration and growth orientation

Responsibilities

• Territory planning and prospect activities
• Lead generation at target accounts and key stakeholder engagement
• Promote and attend municipal and recreation industry events
• Sales discovery and qualification using established sales methodology
• Navigate public sector buying processes (RFPs, procurement rules, approvals, budget cycle)
• Drive sales strategy plans and execution to achieve revenue and activity goals
• Relationship management with multiple stakeholders across levels
• Client presentations (remote and onsite) to varied audiences
• Contracting, negotiation, objection handling and procurement processes
• On-going account management and advocacy for client success
• Build brand awareness in municipal parks and recreation markets
• Collaborate with external partners on joint strategies
• Seek growth opportunities and new business value
• Coordinate between clients, partners, and internal teams
• Keep Salesforce current for accurate pipeline and forecasting
• Travel roughly every other month

Skills

B2B sales

SaaS sales

Public sector selling

RFP process

Stakeholder management

Education

Bachelor’s degree or equivalent experience

Job description

Traction Rec is seeking an Account Executive to join the Parks and Recreation team. This role will own the full sales cycle from initial conversation through RFP, contract, and handoff, engaging recreation leaders, finance teams, and IT as a trusted advisor to build a compelling case for change with councils and communities.

The ideal candidate has 5+ years in client-facing B2B SaaS sales, with experience selling to public sector buyers and managing long multi-stakeholder cycles.