Public Sector Partner Marketing Lead: Strategy & Demand

Amazon Web Services (AWS); San Francisco (CA); In loco; USD 118.000 - 185.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health insurance

401(k) matching

Paid time off

Parental leave

Descrizione del lavoro

Amazon Web Services, Inc. is seeking an experienced Senior Partner Marketing Manager to own the ISV partner marketing strategy for Public Sector.

You will drive partner-led campaigns, develop joint value propositions, and ensure alignment with regulatory and mission-specific requirements to accelerate demand for Public Sector customers. You will lead cross-functional teams, manage MDF and ABM initiatives, and measure ROI and pipeline impact across Federal, Defense, State & Local, Education, and

Competenze

• 6+ years of professional non-internship marketing experience.
• 7+ years of developing and managing acquisition marketing or channel programs.
• Experience using data and metrics to measure impact and determine improvements.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience developing and executing campaigns across a multitude of timezones and languages.

Mansioni

• Develop and execute comprehensive joint marketing plans (JMPs) for prioritized Public Sector partners, aligned to AWS strategic focus areas and account priorities.
• Serve as the industry-vertical subject matter expert for Public Sector ISV partners, providing strategic guidance on marketing positioning, event participation, and campaign targeting.
• Build industry-specific value propositions for partner solutions across Federal, Defense, State & Local, Education, and Global Government use cases.
• Drive partner-led demand generation programs, managing campaign prioritization, budget allocation, MDF execution, and ABM integration.
• Define strategic recommendations for partner participation in AWS flagship events and industry-specific programs based on solution fit and Public Sector relevance.
• Track and report on pipeline contribution, campaign ROI, and MDF utilization; use data to optimize partner marketing performance.
• Lead cross-functional v-team engagement for assigned partners, aligning with sales, solutions architecture, industry marketing, and partner marketing.

Conoscenze

Marketing analytics

Acquisition marketing

Cross-functional programs

Campaign management

Multi-timezone campaigns

Descrizione del lavoro

Amazon Web Services, Inc. is seeking an experienced Senior Partner Marketing Manager to own the ISV partner marketing strategy for Public Sector.

You will drive partner-led campaigns, develop joint value propositions, and ensure alignment with regulatory and mission-specific requirements to accelerate demand for Public Sector customers. You will lead cross-functional teams, manage MDF and ABM initiatives, and measure ROI and pipeline impact across Federal, Defense, State & Local, Education, and