Senior Partner Marketing Strategist, Public Sector

Amazon Web Services (AWS); Arlington (VA); On-site; USD 118,000 - 160,000; Full time

Job summary

Amazon Web Services, Inc. is seeking an experienced Senior Partner Marketing Manager to own the ISV partner marketing strategy for Public Sector, spanning Federal, Defense, State & Local Government, Education, and Global Government.

You will drive partner-led campaigns and demand generation while aligning to regulatory and mission-specific needs. You will build joint value propositions, manage MDF and ABM integration, and report on pipeline impact and ROI.

Qualifications

• 6+ years of professional non-internship marketing experience.
• 7+ years of developing and managing acquisition marketing or channel programs experience.
• Experience using data and metrics to measure impact and determine improvements.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience developing and executing campaigns across a multitude of timezones and languages.

Responsibilities

• Develop and execute comprehensive joint marketing plans (JMPs) for prioritized Public Sector partners, aligned to AWS strategic focus areas and account priorities.
• Serve as the industry-vertical subject matter expert for Public Sector ISV partners, providing strategic guidance on marketing positioning, event participation, and campaign targeting.
• Build industry-specific value propositions for partner solutions across Federal, Defense, State & Local, Education, and Global Government use cases.
• Drive partner-led demand generation programs, managing campaign prioritization, budget allocation, MDF execution, and account-based marketing integration.
• Define strategic recommendations for partner participation in AWS flagship events and industry-specific programs based on solution fit and Public Sector relevance.
• Track and report on pipeline contribution, campaign ROI, and MDF utilization; use data to continuously optimize partner marketing performance.
• Lead cross-functional v-team engagement for assigned partners, aligning with sales, solutions architecture, industry marketing, and partner marketing.

Skills

Marketing strategy

Partner programs

Campaign management

Data-driven decision making

Cross-functional collaboration

Global / multi-timezone experience

Job description

Amazon Web Services, Inc. is seeking an experienced Senior Partner Marketing Manager to own the ISV partner marketing strategy for Public Sector, spanning Federal, Defense, State & Local Government, Education, and Global Government.

You will drive partner-led campaigns and demand generation while aligning to regulatory and mission-specific needs. You will build joint value propositions, manage MDF and ABM integration, and report on pipeline impact and ROI.