Programmatic Campaign Lead – Precision & Data-Driven Growth

Publicis Groupe; New York (NY); On-site; USD 90,000 - 120,000; Full time

Job summary

Zenith, part of Publicis Groupe, is seeking a Campaign Manager in New York to own strategic planning and execution of digital campaigns across multiple clients. You will coordinate with Campaign Specialists, optimize bidding strategies, and deliver insights through performance analysis and reporting.

The role requires strong communication, analytical skills, and a proven ability to manage campaigns and client relationships in a fast-paced environment.

Qualifications

• Four-year college degree required.
• 2+ years of bid management, campaign management/optimization, or digital media operations experience.
• Excellent communication and writing skills; strong client-facing ability.
• Strong analytical thinking and mathematical skills; proficient in Office tools.

Responsibilities

• Communicate digital strategies and rationale for tactical approaches for each campaign.
• Execute, manage, and optimize online media campaigns for agency clients to meet or beat performance targets.
• Oversee larger accounts and client relationships; develop and maintain client partnerships.
• Lead coaching and development of Campaign Managers and Campaign Specialists.

Skills

Bid management

Campaign management

Digital media operations

Client facing

Analytical thinking

Communication skills

Project management

Education

Four-year college degree

Tools

Microsoft Office

Job description

Zenith, part of Publicis Groupe, is seeking a Campaign Manager in New York to own strategic planning and execution of digital campaigns across multiple clients. You will coordinate with Campaign Specialists, optimize bidding strategies, and deliver insights through performance analysis and reporting.

The role requires strong communication, analytical skills, and a proven ability to manage campaigns and client relationships in a fast-paced environment.