Product Operations Manager — Shop Certification

TikTok; Seattle (WA); On-site; USD 103,000 - 144,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) with company match

Paid parental leave

Disability coverage

Wellbeing benefits

Job summary

TikTok is seeking a strategic and execution-oriented Product Operations Manager to lead the TikTok Shop certification programs for the U.S. market. You will bridge global strategy and execution, defining what a quality merchant looks like and empowering U.S.

partners to meet standards. Responsibilities include deep market insights on the U.S. consumer and merchant landscape, setting Top-Tier Store criteria, and leading GTM rule rollout across categories.

Qualifications

• 1+ year of experience in strategy operations or related field.
• Bachelor's degree or equivalent experience.
• Ability to manage complex projects from inception to completion in a fast-paced, ambiguous environment.
• Strong analytical and problem-solving skills with experience using data to drive strategic decisions and measure performance.

Responsibilities

• Market Insight & Strategy: research the U.S. consumer and merchant landscape; establish a Net Promoter Score feedback loop for optimization.
• Standard Setting: define TTS Top-Tier Store criteria and translate visions into actionable merchant vetting rules.
• GTM Execution & Advocacy: roll out GTM rules across categories and advocate standards to internal teams and external merchants.
• Ecosystem Optimization: analyze certification effectiveness and user feedback; iterate rules with Product and Strategy teams to build trust and a secure ecosystem.

Skills

Strategic thinking

Project management

Analytical thinking

Data-driven decision making

Communication

Education

Bachelor's degree or equivalent experience

Job description

TikTok is seeking a strategic and execution-oriented Product Operations Manager to lead the TikTok Shop certification programs for the U.S. market. You will bridge global strategy and execution, defining what a quality merchant looks like and empowering U.S.

partners to meet standards. Responsibilities include deep market insights on the U.S. consumer and merchant landscape, setting Top-Tier Store criteria, and leading GTM rule rollout across categories.