Merchant Growth Strategy & Operations Lead

TikTok; Los Angeles (CA); On-site; USD 151,000 - 342,000; Full time

Benefits offered by this job

Medical insurance

Dental and vision insurance

401(k) match

Paid parental leave

Short-term and long-term disability

Life insurance

Wellbeing benefits

20+ paid holidays/sick days?

Paid personal time

Job summary

TikTok is seeking a senior leader to shape the US eCommerce strategy, focusing on merchant onboarding, growth, and long-term success on TikTok Shop in Los Angeles. You will partner with operations, product, and merchant success teams to translate strategy into scalable programs and drive merchant enablement.

With a data‑driven mindset, you will analyze merchant performance, identify growth opportunities, and lead cross‑functional projects that align stakeholders and deliver measurable impact in

Qualifications

• Bachelor’s degree in Business, Economics, Marketing, Data Science, or related field.
• 5+ years in e-commerce strategy, marketplace operations, merchant operations, or related fields.
• Experience collaborating with cross-functional teams such as operations, product, or merchant success teams.
• Strong analytical skills and the ability to use data to identify business opportunities and inform strategy development.

Responsibilities

• Develop and implement strategies to support merchant onboarding, growth, and long-term success on TikTok Shop.
• Identify opportunities and operational challenges within the merchant ecosystem, and design structured initiatives to improve merchant performance and platform supply.
• Partner closely with industry teams, operations teams, and product teams to translate strategic initiatives into scalable programs that can be effectively implemented by frontline teams.
• Leverage product capabilities and platform tools to build scalable solutions that improve merchant enablement and operational efficiency.
• Analyze merchant performance data and ecosystem trends to identify growth opportunities and continuously refine merchant strategies.
• Led cross-functional projects to implement merchant growth initiatives and ensure alignment across stakeholders.

Skills

Analytical skills

Cross-functional collaboration

Education

Bachelor’s degree in Business, Economics, Marketing, Data Science, or related field

Job description

TikTok is seeking a senior leader to shape the US eCommerce strategy, focusing on merchant onboarding, growth, and long-term success on TikTok Shop in Los Angeles. You will partner with operations, product, and merchant success teams to translate strategy into scalable programs and drive merchant enablement.

With a data‑driven mindset, you will analyze merchant performance, identify growth opportunities, and lead cross‑functional projects that align stakeholders and deliver measurable impact in