PPC Manager, Multifamily (Remote, Orlando)

Blacksmith Agency LLC; Orlando (FL); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency LLC is seeking a PPC Manager for Multifamily to own paid media programs for a portfolio of multifamily clients. You will drive strategy, budgets, and performance narratives on calls with clients across the US and beyond.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, implement GA4 tracking, and shape 90-day roadmaps. A strong agency background and clear English communication are essential.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.

Responsibilities

• Own paid media for multifamily accounts across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing, and knowing when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, Tag Manager and platform pixels.
• Develop the 90 day and quarterly roadmaps for each client and explain the story behind the numbers.
• Drive account growth: retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English (US)

Multifamily advertising

Job description

• Remote (USA, Canada, Latin America or South Africa)
• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Multifamily you own paid media for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.