PPC Manager, Multifamily (Remote, Miami)

Blacksmith Agency LLC; Ohio; Remote; USD 90,000 - 130,000; Full time

Job summary

Blacksmith Agency LLC is a remote, AI-first digital agency seeking a PPC Manager for multifamily clients. You will own paid media strategy, budgets, and narrative when clients ask why, acting as the strategic voice in client calls.

Bring 3+ years of hands-on Google Ads and Meta experience, a track record of ROAS/CPA improvements, and agency experience across multiple clients. Clear English with US clients is essential.

Qualifications

• 3+ years hands-on in Google Ads and Meta.
• Proven ROAS, CPA or pipeline improvements.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• Experience with multifamily or multi-location businesses is a strong plus.

Responsibilities

• Own paid media for multifamily clients across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and creative testing; know when to kill a campaign.

Skills

Google Ads

Meta Ads

ROAS optimization

Agency experience

Tools

GA4

Tag Manager

Pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)
• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Multifamily you own paid media for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.