Performance Media Planner: Paid Social & Search Strategist

Collective Measures, Inc.; Minneapolis (MN); Vor Ort; USD 53.000 - 58.000; Vollzeit

Benefits dieser Stelle

Employee Stock Ownership Plan

Comprehensive health insurance plan

Dental, life and disability coverage

401(K) Plan with employer match

Parental leave

Generous PTO & holidays

Wellness stipend + home office stipend

Commuter stipend

Zusammenfassung

Collective Measures, Inc. is seeking a Performance Media Planner to join our growing team in Minneapolis, MN. This role oversees and optimizes paid social and paid search campaigns, developing strategies and translating data into actionable performance insights.

You will manage day-to-day campaign planning, budgeting, testing, and reporting across multiple platforms such as Google, Facebook/Instagram, YouTube, and more. Excellent analytical and communication skills are essential.

Qualifikationen

• 1+ years of paid social or paid search marketing experience.
• Proficiency within at least one of the following paid channels: Google, Bing, Facebook/Instagram, Pinterest, or Amazon.
• Strong analytical skills and attention to detail.
• Results driven with a proven track record of driving performance.
• Excellent written and verbal communication skills.
• Ability to work independently as well as with a team.
• Outstanding organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines.
• Self-starter approach to work, a positive attitude, and a drive to consistently meet and exceed objectives and take on more responsibility.
• Strong experience with Microsoft Excel.

Aufgaben

• Day-to-day oversight and execution of media across multiple paid search and paid social platforms including but not limited to: Google, Bing, YouTube,Facebook/Instagram, Pinterest, LinkedIn, and Twitter
• Lead day-to-day management and optimization of campaigns to meet and exceed goals
• Campaign planning, forecasting, and budgeting
• Recommending testing strategies and optimizations to drive performance
• Campaign bid management strategy and oversight
• Campaign data analysis, reporting, and insights
• Summarize and communicate the status of all campaigns with appropriateinternal and external contacts
• Keyword research, ad copy creation, and audience development
• Industry research on search and social trends with occasionally being tasked towrite a POV, blog post, or case study

Kenntnisse

Paid social

Paid search

Campaign optimization

Campaign planning

Budgeting

Excel

Data analysis

Communication

Independent work

Team collaboration

Tools

Marin

Skai

Tableau

Feedonomics

Google Analytics

Adobe Analytics

Google Merchant Center

Jobbeschreibung

Collective Measures, Inc. is seeking a Performance Media Planner to join our growing team in Minneapolis, MN. This role oversees and optimizes paid social and paid search campaigns, developing strategies and translating data into actionable performance insights.

You will manage day-to-day campaign planning, budgeting, testing, and reporting across multiple platforms such as Google, Facebook/Instagram, YouTube, and more. Excellent analytical and communication skills are essential.