Paid Media Performance Associate

Collective Measures | Media & Analytics; Minneapolis (MN); Hybrid; USD 65,000 - 75,000; Full time

Benefits offered by this job

Employee stock ownership plan

Comprehensive health insurance

Dental, life and disability coverage

401(k) match

Generous PTO

11 paid holidays

Wellness stipend

Home office stipend

Commuter stipend

Job summary

Collective Measures is seeking a full-time Associate Performance Media Manager to oversee paid social and paid search campaigns. You will develop strategies, implement, report on, and analyze media campaigns across multiple platforms, driving optimization and measurable results.

The role focuses on performance-based media, with emphasis on data-driven decision-making and collaboration with senior team members to meet objectives.

Qualifications

• 2+ years in paid social or paid search marketing.
• Working knowledge of Google Analytics and tagging best practices.
• Advanced understanding of paid social platforms (Facebook, Instagram, Twitter, LinkedIn, Snapchat, YouTube).
• Experience with 3rd party platforms like Marin, Skai, DFA/DCM.
• Excellent written and verbal communication; ability to work independently.
• Strong Excel skills; Tableau or data viz experience preferred.

Responsibilities

• Day-to-day oversight and execution of paid social campaigns and paid search campaigns.
• Lead optimization efforts and campaign planning, tactics, and documentation.
• Manage bidding and segmentation build-out; test planning and management.
• Analyze performance data and deliver insights to internal and client teams.
• Communicate campaign status to stakeholders and coordinate with project teams.
• Collaborate to elevate paid social practices across the agency.

Skills

Paid social

Paid search

Analytics reporting

Excel

Tableau

Tools

Marin

Skai

DoubleClick DFA/DCM

Job description

Collective Measures is seeking a full-time Associate Performance Media Manager to oversee paid social and paid search campaigns. You will develop strategies, implement, report on, and analyze media campaigns across multiple platforms, driving optimization and measurable results.

The role focuses on performance-based media, with emphasis on data-driven decision-making and collaboration with senior team members to meet objectives.