Performance Marketing Manager — B2B SaaS Growth

Blitzy; Kendall Square (MA); On-site; USD 95,000 - 145,000; Full time

Benefits offered by this job

Bonus

Equity

Job summary

Blitzy, a Cambridge, MA based AI software development platform, seeks a hands-on, data-driven Performance Marketing Manager to own and scale our paid acquisition across Google, LinkedIn, Reddit, X, and more. You will partner with leadership to drive growth, move prospects through the funnel, and optimize campaigns with analytics and AI tools.

Ideal candidates have 5+ years in performance or growth marketing, a BA/BS, and a track record of managing large paid media budgets in B2B SaaS.

Qualifications

• 5+ years of experience in performance marketing, growth marketing, paid acquisition, or digital advertising, preferably within B2B SaaS or high-growth technology companies.
• Bachelor's degree in Marketing, Business, Analytics, or a related field; equivalent practical experience is equally valued.
• Proven experience building, managing, and optimizing paid advertising campaigns across Google Ads, LinkedIn Ads, and other digital advertising platforms.
• Demonstrated experience managing significant paid media budgets, making strategic investment decisions, and optimizing campaigns against performance goals.
• Strong analytical skills with the ability to interpret campaign data, identify trends, measure performance, and translate insights into actionable optimizations.
• Hands-on experience with marketing analytics and reporting tools such as PostHog, BigQuery, Excel, or Google Sheets.
• Deep understanding of full-funnel marketing, audience segmentation, demand generation, and paid acquisition strategies.

Responsibilities

• Own Blitzy’s paid acquisition strategy across Google, LinkedIn, Reddit, X, and other digital advertising channels, building and optimizing campaigns to reach high-value audiences and drive growth.
• Execute full-funnel marketing campaigns that generate awareness, engage prospective buyers, and move qualified audiences through the buying journey without prematurely eliminating potential opportunities.
• Analyze campaign performance, audience behavior, conversion data, and funnel metrics using tools like PostHog and BigQuery to understand what is working, identify opportunities, and make data-backed decisions.
• Experiment with targeting, messaging, creative, and channel strategies, rapidly testing and iterating on campaigns to improve performance and maximize return on advertising spend.
• Manage paid media budgets and channel investment, making informed decisions on where to allocate spend based on campaign performance, audience engagement, and growth opportunities.
• Collaborate with Blitzy's leadership and cross-functional teams to align performance marketing initiatives with broader go-to-market priorities and continuously improve our growth motion.
• Leverage AI, automation, and tools like Claude Code to streamline campaign execution, uncover insights, build efficient workflows, and scale marketing operations.

Skills

Performance marketing

Growth marketing

Paid media management

Analytics

Communication

Education

Bachelor's degree in Marketing, Business, Analytics, or related field

Tools

PostHog

BigQuery

Excel

Google Sheets

Claude Code

Job description

Blitzy, a Cambridge, MA based AI software development platform, seeks a hands-on, data-driven Performance Marketing Manager to own and scale our paid acquisition across Google, LinkedIn, Reddit, X, and more. You will partner with leadership to drive growth, move prospects through the funnel, and optimize campaigns with analytics and AI tools.

Ideal candidates have 5+ years in performance or growth marketing, a BA/BS, and a track record of managing large paid media budgets in B2B SaaS.