Performance Marketing Lead — Remote + Equity, Unlimited PTO

Ladder; United States; Remoto; USD 150.000 - 240.000; Tempo pieno

Vantaggi offerti da questo lavoro

Unlimited PTO

Full health benefits

Brand new equipment

Free Ladder membership for you and a +

Gym and studio access

Competitive salary + meaningful equity

Descrizione del lavoro

Ladder is seeking a hands-on Performance Marketing Lead to own and scale our eight-figure growth engine for an iOS app. Remote-friendly within US time zones, with HQ in Austin, TX, the role partners with a top-performing team to optimize spend and drive unit economics.

You’ll manage a data-driven growth program across Meta, TikTok, and Google, leveraging AI tools and deep iOS measurement to push for aggressive but efficient scale.

Competenze

• 6+ years in performance marketing with hands-on metric ownership.
• Experience managing $1M+ per month in paid spend.
• Proven subscription app growth from install to payback.
• Expertise in iOS measurement: SKAN, AEM and MMPs.
• Strong cross-channel buying knowledge on Meta, TikTok and Google.
• Fluent use of AI tools for data analysis and insight generation.
• Detail-oriented and able to spot tracking gaps and data flaws.
• High ownership, fast execution, and clear communication.

Mansioni

• Own and optimize complex growth engine across Meta, TikTok, Google.
• Partner with external performance marketing agency and test rigorously.
• Drive channel strategy and test new headroom opportunities.
• Push for scalable spend while maintaining unit economics.
• Align creative, media buying and measurement to maximize results.
• Explore channels beyond core platforms to diversify media mix.
• Lead a cross-platform measurement project for unified reporting.

Conoscenze

6+ years experience

1M+/mo spend

Subscription app

IOS measurement

Cross-channel buying

AI tools

Detail oriented

Data-driven

Strong communicator

Strumenti

SKAN

AEM

MMP (Appsflyer)

Descrizione del lavoro

Ladder is seeking a hands-on Performance Marketing Lead to own and scale our eight-figure growth engine for an iOS app. Remote-friendly within US time zones, with HQ in Austin, TX, the role partners with a top-performing team to optimize spend and drive unit economics.

You’ll manage a data-driven growth program across Meta, TikTok, and Google, leveraging AI tools and deep iOS measurement to push for aggressive but efficient scale.