Performance Content Producer

AppleOne; Charlotte (NC); On-site; USD 60,000 - 80,000; Full time

Job summary

AppleOne Employment Services in Charlotte, NC is seeking a Performance Content Producer to join our direct hire team. You will create and optimize content across paid media, email, social, and landing pages, while analyzing campaign performance to drive engagement and conversions.

The ideal candidate combines creative storytelling with data-driven decisions, collaborates with internal teams and agency partners, and helps scale content production while maintaining brand compliance and quality.

Qualifications

• 3 to 5 years of performance marketing or digital content production experience.
• Strong writing, editing, and creative development skills.
• Ability to translate audience insights into actionable content strategies.
• Experience analyzing campaign metrics (CTR, engagement, conversions).
• Ability to work onsite in Charlotte, NC and manage multiple priorities.

Responsibilities

• Create, edit, and optimize digital content across paid media, landing pages, email, social, and other channels.
• Analyze performance metrics to improve content effectiveness.
• Develop targeted content for different audience segments and stages of the customer journey.
• Collaborate with marketing teams, agencies, and cross-functional stakeholders.
• Support scalable content production while ensuring brand and regulatory compliance.
• Use insights to recommend content improvements and new creative approaches.

Skills

Content production

Performance marketing

Digital analytics

Campaign asset creation

Writing & editing

Project management

Regulatory compliance awareness

Job description

Job Summary

We are seeking a Performance Content Producer for a direct hire opportunity in Charlotte, NC. This role is ideal for a creative digital marketer who enjoys producing compelling content, analyzing campaign performance, and using data to improve engagement and conversion results.

The Performance Content Producer will support a growing digital marketing function by developing high-performing content across multiple channels, collaborating with internal marketing teams and agency partners, and helping scale content production while maintaining brand consistency and compliance standards.

This is a great opportunity for a resourceful, analytical content professional who wants to contribute to a fast-moving marketing environment with supportive leadership, collaborative teams, and opportunities to make a visible impact. The ideal candidate is comfortable balancing creativity with performance metrics and can turn audience insights into content that drives measurable business results.

Key Responsibilities

• Create, edit, and optimize digital content across paid media, landing pages, email, social, and other marketing channels.
• Analyze performance metrics such as click-through rates, view-through rates, engagement, and conversion data to improve content effectiveness.
• Develop targeted content aligned to different audience segments and stages of the customer journey.
• Collaborate with marketing team members, agency partners, and cross-functional stakeholders to execute campaigns efficiently.
• Support increased content production while ensuring brand consistency, quality, accuracy, and regulatory compliance.
• Use campaign insights and performance data to recommend content improvements and new creative approaches.

Compensation and Benefits

• Salary range: $60,000 to $80,000 annually.
• Job type: Direct hire.
• Work location: Charlotte, NC.
• Work arrangement: 100% onsite, five days per week.
• Remote work is not available for this position.

Required Qualifications and Skills

• Create and optimize performance-focused digital content for marketing campaigns.
• Analyze content and campaign performance to improve engagement, CTR, VTR, and conversions.
• Collaborate with marketing teams and agencies on campaign assets, landing pages, and digital content execution.
• Support scalable content production while maintaining brand and compliance standards.
• 3 to 5 years of experience in performance marketing, digital content production, paid media creative, brand marketing, or a related marketing role.
• Strong understanding of content analytics, audience engagement, conversion optimization, and digital campaign performance.
• Ability to interpret marketing data and translate insights into actionable content strategies.
• Strong writing, editing, creative development, and content production skills.
• Ability to manage multiple priorities, meet tight deadlines, and maintain high-quality standards.
• Comfortable working in a fast-paced, onsite marketing environment.
• Creative, analytical, resourceful, and collaborative approach to content development.

Preferred Qualifications

• Experience working in a regulated industry.
• Experience developing content for paid media campaigns, landing pages, and full-funnel digital marketing programs.
• Familiarity with performance metrics such as CTR, VTR, engagement rate, and conversion rate.
• Experience collaborating with external agencies or cross-functional marketing partners.

Equal Opportunity Employer / Disabled / Protected Veterans

The Know Your Rights poster is available here: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf

The pay transparency policy is available here: https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf

For temporary assignments lasting 13 weeks or longer, AppleOne is pleased to offer major medical, dental, vision, 401k and any statutory sick pay where required.

We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please contact your staffing representative who will reach out to our HR team.

AppleOne participates in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program. https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf

We also consider for employment qualified applicants regardless of criminal histories, consistent with legal requirements, including, if applicable, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment-qualified applicants with arrest and conviction records, including, if applicable, the San Francisco Fair Chance Ordinance. For Los Angeles, CA applicants: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.