Partner Programs & GTM Activation Specialist

Professional Transportation Consulting, Inc.; Boston (MA); On-site; USD 110,000 - 120,000; Full time

Job summary

PTC in Boston is seeking a Partner Program Specialist to coordinate partner readiness and GTM alignment across Product, Enablement, Marketing and Sales. You will help ensure partners have the tools, training, and resources to position and sell priority offerings.

The role emphasizes cross-functional collaboration, tracking readiness progress, and driving revenue impact through programs, incentives, and campaigns, with a focus on improving partner experience and program effectiveness.

Qualifications

• 2–4 years of experience in partner programs, enablement, GTM, product marketing, or a related area.
• Experience supporting cross-functional projects or programs.
• Strong organizational and project coordination skills.
• Ability to manage multiple priorities and track details effectively.
• Clear communicator with ability to translate information into actionable outputs.
• Analytical mindset with attention to detail.

Responsibilities

• Partner Readiness & Product Lifecycle Support coordination of partner readiness for new product introductions and ongoing improvements for existing offerings.
• Work with Product, Enablement, and Marketing teams to ensure partner-facing materials (training, playbooks, GTM assets) are developed, updated, and delivered on time.
• Help maintain readiness frameworks and ensure partners have access to current, relevant resources.
• Ensure updates are reflected within the Partner Network Program (tiers, competencies, badging).
• Program Coordination & GTM Alignment Coordinate deliverables, timelines, and dependencies across cross-functional teams.
• Track progress of readiness and GTM activities to ensure alignment and on‑time execution.
• Support consistency and quality of partner-facing communications and materials.
• Revenue Acceleration Support Assist in execution of programs to drive partner focus and revenue for priority products (e.g., incentives, campaigns, plays).
• Partner with regional teams to support rollout and adoption of GTM initiatives.
• Ensure programs are supported with the necessary content and field alignment.
• Partner Engagement & Feedback Help drive partner awareness of new and strategic offerings.
• Support clarity of partner value propositions and sales motions.
• Collect feedback from partners and field teams to inform improvements.
• Performance Tracking Track key metrics (e.g., readiness completion, partner adoption, pipeline contribution).
• Identify gaps and elevate risks to help keep initiatives on track.
• Provide regular updates on readiness status and program execution.

Skills

Partner programs

Enablement

GTM

Product marketing

Cross-functional projects

Job description

PTC in Boston is seeking a Partner Program Specialist to coordinate partner readiness and GTM alignment across Product, Enablement, Marketing and Sales. You will help ensure partners have the tools, training, and resources to position and sell priority offerings.

The role emphasizes cross-functional collaboration, tracking readiness progress, and driving revenue impact through programs, incentives, and campaigns, with a focus on improving partner experience and program effectiveness.