Partner Ecosystem Growth Lead – Channels & Affiliates

Wolters Kluwer; Lincoln (NE); Remote; USD 90,000 - 157,000; Full time

Job summary

Wolters Kluwer seeks a Sales Channel & Affiliates Manager to build and lead a new SMB platform-partner ecosystem. You will prospect priority platforms, shape the value proposition, and drive partner-led revenue from first conversation to first revenue.

You will define target markets, assemble executive sponsorship, and negotiate commercial structures while coordinating with Finance, Legal, Product, Marketing, and Sales to enable rapid launches and scale.

Qualifications

• Bachelor degree in Business, Marketing or related field.
• 10+ years in developing alliances and revenue-generating partner relationships, preferably with key market players in financial services.
• 3-5 years in customer success, account management, or sales, preferably in a SaaS environment.
• Experience building a partner program from zero to scale and driving opportunities to first revenue.
• Experience driving new logos and meeting high growth goals.

Responsibilities

• Own end-to-end prospecting for priority SMB platforms, including commerce, vertical SaaS, business management, gig/creator, banking, fintech, lending, payroll, accounting, and trusted-advisor ecosystems.
• Build target-account lists, map decision-makers, and execute disciplined multi-threaded outreach to business development, partnerships, product, strategy, and executive leaders.
• Create entry strategies for high-value platform targets and consistently generate new meetings, qualified opportunities, and executive sponsorship without relying on an existing book of business.
• Translate the entrepreneur strategy into partner-specific value propositions and joint outcomes.
• Identify where Wolters Kluwer can add value within a partner’s customer journey (formation, licensing, funding, operations).
• Develop partner hypotheses, business cases, opportunity sizing, and tailored proposals with reciprocal value and paths to scale.
• Lead discovery, solution shaping, commercial discussions, and negotiations from outreach to signed agreement.
• Evaluate and structure partnership models (referral, marketplace, co-sell, embedded/API, white label).
• Collaborate with Finance, Legal, Product, Marketing, Operations, and Sales to secure economics, contracting, and go-to-market readiness.
• Maintain urgency across complex buying groups and drive decisions; manage blockers and momentum.

Skills

Partner programs

Business development

Negotiation

Sales strategy

Ecosystem partnerships

Strategic relationships

Go-to-market

Education

Bachelor's degree in Business, Marketing or related field

Tools

Salesforce

Partner Portal

Job description

Wolters Kluwer seeks a Sales Channel & Affiliates Manager to build and lead a new SMB platform-partner ecosystem. You will prospect priority platforms, shape the value proposition, and drive partner-led revenue from first conversation to first revenue.

You will define target markets, assemble executive sponsorship, and negotiate commercial structures while coordinating with Finance, Legal, Product, Marketing, and Sales to enable rapid launches and scale.