Partner Activation & Growth Manager

Apollo.io; United States; On-site; USD 100,000 - 120,000; Full time

Job summary

Apollo.io seeks a seasoned Partner Development Manager to build and scale our partner motion in the US. You will source, qualify, certify, and enable agencies and solution providers, guiding them from initial outreach to first activation and graduation into higher tiers.

You’ll shape the playbook, manage a 40–60 partner book, and collaborate cross-functionally to drive referrals, opportunities, and joint wins using Apollo’s AI-powered GTM toolkit.

Qualifications

• 5+ years in partner development, channel sales, or related partnerships in B2B SaaS.
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Responsibilities

• Source high-potential partners across all segments — inbound applications, referrals, ecosystem research, and partner nominations
• Score and prioritize every candidate against Apollo's IPP before investing further time
• Build and maintain a live cultivation list of 40–60 active partners
• Determine each partner's segment (RevOps, lead-gen, etc.), specialization, ICP, and delivery model
• Separate partners with a genuine, Apollo-centered motion from generic interest
• Drive partners through Apollo's certification curriculum and onboarding
• Help each partner package a concrete Apollo offer or referral motion
• Prepare partners for their first live customer conversation
• Push every partner toward a first measurable activation event: a referral, a registered opportunity, or a managed customer
• Track progress against a shared activation plan with clear gates and goals
• Run a cadence with each partner across the activation pathway and recommend next steps (PAM, nurture, or deprioritization)
• Partner cross-functionally with Partner Operations on data quality/reporting and with Partner Marketing on enablement campaigns

Skills

Partner development

Channel sales

B2B SaaS

Pipeline management

Stakeholder communication

Tools

HubSpot

Salesforce

PartnerStack

Crossbeam

Job description

Apollo.io seeks a seasoned Partner Development Manager to build and scale our partner motion in the US. You will source, qualify, certify, and enable agencies and solution providers, guiding them from initial outreach to first activation and graduation into higher tiers.

You’ll shape the playbook, manage a 40–60 partner book, and collaborate cross-functionally to drive referrals, opportunities, and joint wins using Apollo’s AI-powered GTM toolkit.