Paid Social Media Manager (Remote, Detroit)

Blacksmith Agency; Detroit (MI); À distance; USD 70 000 - 120 000; Plein temps

Résumé du poste

Blacksmith Agency is seeking a Paid Social Media Manager to own paid media for a book of B2B and growing-brand clients. You will set budgets, bids, targeting, and testing, while guiding the narrative when clients ask why. You’ll be the strategic voice on calls, driving the roadmap and outcomes.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, with GA4 and pixel-based attribution, and lead 90-day and quarterly client roadmaps. Remote role with US/Canada/SA options.

Qualifications

• 3+ years hands-on in Google Ads and Meta: built, run and optimized campaigns.
• Proven track record of improving ROAS, CPA or pipeline figures.
• Agency experience across multiple clients.

Responsabilités

• Own paid media for Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and creative testing.
• Track conversions with GA4, tag manager and platform pixels.
• Develop 90-day and quarterly client roadmaps and narratives.
• Drive account growth through retention and upsell.

Connaissances

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

PAID SOCIAL

Outils

GA4

Tag Manager

Pixels

Description du poste

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Social Media Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.