Paid Social Media Manager (Remote, Boston)

Blacksmith Agency LLC; Boston (MA); A distancia; USD 70.000 - 110.000; Jornada completa

Descripción de la vacante

Blacksmith Agency is seeking a Paid Social Media Manager to own paid media for a portfolio of B2B and growing-brand clients. You will shape budgets, roadmaps, and narratives as the strategic voice on calls with clients.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, oversee testing, tracking, and attribution, and drive long-term growth through retention and upsell. A remote role with global client interaction is offered.

Formación

• 3+ years hands-on in Google Ads and Meta campaign management, built, run and optimized campaigns.
• Proven ability to move ROAS, CPA or pipeline metrics demonstrated with examples.
• Experience working with multiple clients in an agency environment.
• Clear spoken English with US clients on live calls.

Responsabilidades

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Handle budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Implement conversion tracking and attribution using GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain numbers on calls.
• Drive account growth through retention, upsell and long-term client relationships.

Conocimientos

Campaign management

ROAS optimization

Agency experience

English communication

Herramientas

Google Ads

Meta

LinkedIn

Microsoft Ads

Descripción del empleo

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Social Media Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.