Paid Social Ad Creative Designer - Direct-Response Pro (Meta)

Team Up Services; United States; On-site; USD 60,000 - 95,000; Full time

Job summary

Team Up Services is seeking a talented Paid Social Ad Graphic Designer in the United States to craft high-converting visuals for Meta campaigns. You will work with media buyers, marketers, and copywriters to turn briefs into compelling creatives that drive engagement, leads, and conversions.

The ideal candidate has 3+ years in graphic design for paid social, a strong portfolio of direct-response ads, and proficiency in Adobe CC and Figma.

Qualifications

• 3+ years of graphic design experience focused on paid social advertising.
• Proven experience creating Meta (Facebook & Instagram) ad creatives.
• Strong portfolio of direct-response ad creatives with measurable results.
• Expertise in static ads, carousels, banners, and performance-focused social creatives.
• Understanding of visual hierarchy, consumer psychology, and conversion-focused design.
• Experience designing mobile-first creatives for paid social platforms.
• Proficiency with Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects) and/or Figma.
• Ability to translate marketing data into creative improvements.
• Strong knowledge of Meta ad formats, specs, and compliance.
• Attention to detail and ability to manage multiple projects.
• Excellent written and verbal communication skills.
• English language Upper Intermediate (B2) or higher.

Responsibilities

• Design high-performing static ads, carousels, banners, and visual assets for Meta campaigns.
• Create short-form video creatives, GIFs, and motion graphics for Facebook, Instagram, Stories, Reels.
• Audit existing creatives and identify opportunities for performance improvement.
• Collaborate with media buyers and marketing teams on creative strategies and testing roadmaps.
• Transform briefs and objectives into compelling visual concepts.
• Produce multiple creative variations for A/B testing and optimization.
• Apply direct-response principles to maximize engagement, CTR, and conversions.
• Ensure creatives align with brand guidelines while staying performance-focused.
• Analyze campaign data and use insights to improve future output.
• Stay current with Meta trends, best practices, and platform requirements.
• Maintain organized design files and asset libraries.
• Work with cross-functional teams to support lead generation and customer acquisition goals.

Skills

Paid social design

Meta ads

Direct-response design

Mobile-first design

Data-driven mindset

Communication

Tools

Adobe Creative Cloud

Figma

Job description

Team Up Services is seeking a talented Paid Social Ad Graphic Designer in the United States to craft high-converting visuals for Meta campaigns. You will work with media buyers, marketers, and copywriters to turn briefs into compelling creatives that drive engagement, leads, and conversions.

The ideal candidate has 3+ years in graphic design for paid social, a strong portfolio of direct-response ads, and proficiency in Adobe CC and Figma.