Paid Media Strategist — B2B Digital Campaigns

Hong Kong Study Skills Research Institute

Carlsbad (CA)

On-site

USD 83,300 - 125,000

Full time

14 days+

Application generator

Turn this role into an interview — a resume and cover letter built around what this employer wants.

Get past ATS filters

Benefits offered by this job

Competitive remuneration

Annual incentive plan bonus

Healthcare

401(k) retirement savings plan

Employees' Stock Purchase Plan

Job summary

Thermo Fisher Scientific is seeking a Digital Advertising Specialist in Carlsbad, CA. This position entails developing and optimizing digital advertising campaigns and collaborating with various teams to ensure successful project delivery.

The ideal candidate should possess a BS/BA degree in Marketing, along with at least 2 years of digital marketing experience. Strong skills in Google Ads and Adobe Analytics are essential. The company offers competitive remuneration and comprehensive employee benefits.

Qualifications

2+ years' experience in digital marketing campaigns, programs, and tactic management.
Experience within a B2B direct marketing environment. Bioprocessing industry experience preferred.
Outstanding attention to detail and strong organization skills.

Responsibilities

Assist the market development leads in the strategy and implementation of paid search, display, and paid social campaigns.
Coordinate with Channel Managers & SEO leads to optimize digital advertising programs.
Support channel optimization, budget management, and campaign performance.