Paid Media Specialist

The Mom Project; United States; Remote; USD 50,000 - 90,000; Full time

Job summary

An innovative digital marketing agency is seeking a proactive Paid Media Buyer to spearhead impactful advertising campaigns across platforms like Google and Facebook. In this fully remote role, you will collaborate with the Account Manager to drive growth in leads and brand awareness for clients. Your expertise in SEM and social media advertising will be pivotal in strategizing and executing campaigns that resonate with target audiences. If you're detail-oriented and thrive in a dynamic environment, this opportunity allows you to make a significant impact while working from the comfort of your home.

Qualifications

• 5 - 8 years of experience in digital marketing and paid media buying.
• Hands-on experience with Google AdWords and Facebook Ads.

Responsibilities

• Plan, manage, and optimize paid media campaigns across various platforms.
• Analyze performance metrics and conduct A/B tests to meet KPIs.

Skills

Detail Oriented

Analytical Skills

Digital Marketing

Media Buying

Search Engine Marketing

Social Media Advertising

Content Creation

Advertising Campaigns

Education

Bachelor's Degree in Marketing

Tools

Google Ads

Facebook Ads

Job description

Exact compensation may vary based on skills, experience, and location.

20 hrs/wk

Contract to Hire (w2)

Remote work yes (100%)

Travel not required

May 19, 2025

End date

May 19, 2026

Superpower

Marketing

Capabilities

Media Buying

Digital Marketing

Preferred skills

Detail Oriented

Digital Marketing

Key Performance Indicators (KPIs)

Performance Metric

Analytical Skills

Advertising Campaigns

Search Engine Marketing

Audience Measurement

Marketing

Social Media Advertising

Planning

Business Metrics

Facebook Advertising

Brand Awareness

Google Ads

Content Creation

Preferred industry experience

Marketing

5 - 8 years of experience

Our client, a marketing agency, is looking for an experienced and proactive Paid Media Buyer to join the team at a digital marketing agency based in Los Angeles. This is a freelance, remote role where you'll work closely with the Account Manager to execute paid advertising campaigns on Google and Facebook, aiming to drive growth in leads, sales, and brand awareness for our clients.

In this role, you will take charge of planning, managing, and optimizing paid media campaigns across platforms like Facebook, Instagram, Google, and YouTube. You’ll handle everything from strategizing ad campaigns and conducting audience research to writing ad copy and managing budgets. Analyzing performance metrics and running A/B tests will be part of your daily responsibilities to ensure our clients meet their KPIs.

They are looking for someone with at least 3 years of hands-on experience in paid advertising, specifically with Google AdWords and Facebook Ads. You should be well-versed in SEM, social media advertising, and the Google marketing stack, with strong analytical skills and a knack for content creation. If you're detail-oriented, organized, and excel at managing multiple accounts, this role could be a great fit for you.

To apply, please include the phrase “I Am The Best for Candidate” in your cover letter summary, along with a few sentences on why you’re interested in the role.

All applicants applying for U.S. job openings must be legally authorized to work in the United States and are required to have U.S. residency at the time of application.

If you are a person with a disability needing assistance with the application, or at any point in the hiring process, please contact us at [e-mail].

Screening Questions

Can you walk us through a recent Google Ads or Facebook Ads campaign you managed — including your strategy, budget, performance metrics, and key results?

Which tools or platforms do you regularly use for campaign tracking, optimization, and A/B testing?

Have you managed multiple client accounts simultaneously? If yes, how do you prioritize tasks and ensure timely reporting for each?