Optical General Manager: Lead Store, Elevate Service

SmartRecruiters, Inc.; Tifton (GA); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

401k retirement savings with company 6

Stock purchase plan

Flex Spending Account

Paid Time Off & Holidays

Parental leave

Employee eyewear discount

Disability insurance

Life Insurance

College scholarship program

Job summary

America’s Best is a leading optical retailer focused on delivering exceptional eye care and value. We seek a General Manager to lead a store, drive sales, manage operations, and ensure outstanding patient experiences every day.

You will supervise staffing, training, budgeting, and merchandising while partnering with clinicians to deliver high-quality eye care. This role rewards performance with competitive pay, benefits, and growth opportunities.

Qualifications

• 5+ years of retail experience; supervisory experience preferred.
• Knowledge of the optical industry is preferred.
• ABO & NCLE Certification
• Bachelor’s degree or equivalent experience preferred.

Responsibilities

• Oversee all daily store operations, including staffing, inventory management, bookkeeping, planning, and enforcing company policies.
• Lead, train, and develop associates through consistent coaching, feedback, and growth opportunities.
• Monitor store performance and guide associates to deliver outstanding customer and patient experiences from start to finish.
• Partner with the Doctor to ensure every patient receives the highest level of care.
• Conduct store audits and uphold quality, merchandising, and service standards.
• Maintain open communication with the District Manager and provide accurate reporting.
• Ensure the store and facility meet all corporate and safety standards.
• Execute marketing, merchandising, and promotional initiatives according to brand standards.
• Manage budgets, supplies, and inventory to meet financial goals.
• Recruit, hire, and retain top talent, creating schedules based on business needs and store traffic.
• Lead by example — coaching your team toward sales and service excellence.
• Provide clear, timely feedback and performance evaluations, while addressing issues proactively.
• Ensure compliance with company policies and maintain accurate associate files and records.

Skills

Retail leadership

Team development

Customer service

Communication

Problem solving

Sales focus

Education

Bachelor’s degree or equivalent experience

ABO & NCLE Certification

Job description

America’s Best is a leading optical retailer focused on delivering exceptional eye care and value. We seek a General Manager to lead a store, drive sales, manage operations, and ensure outstanding patient experiences every day.

You will supervise staffing, training, budgeting, and merchandising while partnering with clinicians to deliver high-quality eye care. This role rewards performance with competitive pay, benefits, and growth opportunities.