Onsite Senior Marketing Director: Campaign Strategy Leader

Responsive Classroom; Massachusetts; In loco; USD 120.000 - 180.000; Tempo pieno

Descrizione del lavoro

Responsive Classroom in Massachusetts is seeking a Director of Marketing to lead end-to-end marketing, advertising and promotional campaigns across on-line and offline channels.

You will oversee ad strategy, budgets, and ROAS, manage AI-enabled marketing tools, collaborate with CEO, CFO, sales and website teams, and guide a high-performing marketing group to elevate brand and program outcomes. This is a senior, onsite role with no remote option.

Competenze

• Minimum 3 years of progressive experience in marketing leadership.
• Master’s degree in marketing, communication, education, or a related field.
• Experience managing PPC campaigns and analyzing performance metrics.
• Strong collaboration with cross-functional teams and budget management.

Mansioni

• Plan, design, implement and manage marketing campaign strategy.
• Lead advertising across digital channels and set budgets.
• Collaborate with sales, publishing, and programs to drive campaigns.
• Oversee marketing assets and brand consistency.
• Guide AI-enabled marketing tooling and ROAS improvements.
• Report campaign results with ROI insights.

Conoscenze

PPC management

Data analysis

HubSpot

Salesforce

WordPress

Copywriting

Formazione

Master’s degree in marketing, communication, or education

Strumenti

HubSpot

Salesforce

WordPress

WooCommerce

Descrizione del lavoro

Responsive Classroom in Massachusetts is seeking a Director of Marketing to lead end-to-end marketing, advertising and promotional campaigns across on-line and offline channels.

You will oversee ad strategy, budgets, and ROAS, manage AI-enabled marketing tools, collaborate with CEO, CFO, sales and website teams, and guide a high-performing marketing group to elevate brand and program outcomes. This is a senior, onsite role with no remote option.