Omnichannel Analytics Architect — Associate Director

AbbVie Inc.

Mettawa (IL)

On-site

USD 150,000 - 210,000

Full time

2 days ago
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Benefits offered by this job

Health insurance
401(k)
Paid time off

Job summary

AbbVie Inc. in the United States seeks an Associate Director, Omnichannel Analytics to drive a critical business transformation and deliver innovative analytics to support Sales and Marketing across AbbVie’s US Specialty brands.

You will lead a cross-functional analytics team, establish KPIs, build models, and translate insights into actionable recommendations for senior stakeholders. The role demands 10+ years of marketing research or advanced analytics, strong leadership, strategic thinking,

Qualifications

  • Bachelor’s Degree in Business, Analytics, Finance or Economics required. MBA preferred.
  • 10+ years relevant marketing research or advanced analytic experience; modeling techniques a must.
  • Proven direct and indirect team management effectiveness.
  • Excellent strategic thinking and tactical execution skills.
  • Analytical reasoning and business acumen with problem solving.
  • Ability to present to all levels of the organization, from Product Managers to Senior Executives.
  • Proven experience as a high performer and thought leader.
  • Experience navigating a large matrix organization and influencing stakeholders.
  • Ability to deliver actionable insights by combining data/analytics with research and business trends.

Responsibilities

  • Build analytics learnings at key inflection points across touchpoint channels; identify customer-level insights to optimize ecosystems.
  • Leads the analytic team and ensures access to advanced information and techniques; trains and delivers results.
  • Provide leadership to influence cross-functional partners to build solutions and campaigns.
  • Lead consumer marketing measurement using market insights to inform strategic decisions and optimize campaigns.
  • Guide franchise analytics and drive insight discovery to improve business outcomes across brands.
  • Develop KPIs with Brand Marketing Analytics and Insights that align promotional tactics with business goals.
  • Oversee development of models with APEX Center analytics and Digital Lab that meet cost, risk, and impact criteria.
  • Identify spending and pricing principles through market dynamics to inform planning.

Skills

Strategic thinking
Leadership
Communication
Stakeholder management
Analytical skills
Problem solving

Education

Bachelor's Degree in Business/Analytics/Finance/Economics
MBA preferred

Tools

Excel
SQL
Power BI

Job description

AbbVie Inc. in the United States seeks an Associate Director, Omnichannel Analytics to drive a critical business transformation and deliver innovative analytics to support Sales and Marketing across AbbVie’s US Specialty brands.

You will lead a cross-functional analytics team, establish KPIs, build models, and translate insights into actionable recommendations for senior stakeholders. The role demands 10+ years of marketing research or advanced analytics, strong leadership, strategic thinking,

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