New Business Development - Retail

Coforge; Dallas (TX); On-site; USD 150,000 - 210,000; Full time

Job summary

Coforge is seeking a Director or Sr. Director - Sales to lead net-new logo acquisition and build a robust pipeline across enterprise and mid-market accounts. You will open doors at CXO/VP levels, drive first-deal wins, and establish a foundation for long-term client relationships.

With 12+ years in IT sales and a focus on digital transformation, cloud, AI, and data analytics, you will work cross-functionally with pre-sales, delivery and leadership to ensure sustained revenue growth.

Qualifications

• 12+ years of IT sales experience, including net-new hunting roles.
• Expertise in selling digital transformation, cloud, AI, and data analytics.
• Ability to work independently in high-pressure, target-driven environments.

Responsibilities

• Identify, prospect and acquire net-new enterprise and mid-market clients.
• Drive first-deal wins and establish a foundation for account expansion.
• Collaborate with pre-sales, delivery and leadership to close deals and ensure client success.

Skills

IT sales

New business development

Account management

Solution selling

Tools

Salesforce

Job description

Coforge is a global digital services and solutions provider, that leverages emerging technologies and deep domain expertise to deliver real-world business impact for its clients. A focus on select industries, a deep domain understanding of the underlying processes of those industries and partnerships with leading technology platforms, enables Coforge to be a trusted partner of its clients in their transformation initiatives. Coforge leads with its Product Engineering approach and leverages AI, Cloud, Data, Integration and Automation technologies to transform businesses into intelligent, high growth enterprises. Coforge has twin headquarters in Princeton, USA & Greater Noida, India and employs over 33,000 technology and business process professionals with presence across 25 countries and 33 global delivery centers.

Coforge's proprietary platforms power critical business processes across its core verticals of BFS, Insurance, Travel, Transportation, and Hospitality (TTH), Retail & CPG, Healthcare. Our technology & process consultants engineer, design, consult, operate and modernize systems across the world. We take immense pride in the culture we have built and our low employee attrition; we are proud to be recognized as a Great Place to Work 2025 for the 5th year in a row and among the Top 50 in India’s Best Workplaces in IT & IT-BPM 2025. Coforge was also declared the winner of the ‘Golden Peacock Award for Excellence in Corporate Governance for the year 2025. At Coforge, we measure success by the comprehensive value we create for clients, employees, shareholders, partners, and communities alike.

Designation: Director or Sr. Director - Sales

Experience: 12+ years

Position Overview

We are seeking a highly driven Sales Hunter focused on acquiring net new logos and greenfield accounts. The role is responsible for building a robust new-business pipeline, opening doors at CXO/VP levels, and converting first deals into long-term client relationships.

This is a pure hunting role with clear accountability for new client acquisition and revenue from previously untapped accounts.

Key Responsibilities

New Business Development

• Identify, prospect, and acquire net new enterprise and mid-market clients
• Develop and execute account penetration strategies for greenfield accounts
• Drive first-deal wins and establish a foundation for account expansion
• Build and maintain a strong, predictable pipeline of qualified new opportunities
• Leverage multiple channels including cold outreach, referrals, partner ecosystem, events, and alliances
• Track pipeline and forecast accurately in CRM (Salesforce or equivalent)

Client Engagement

• Engage with CXOs, Business Heads, and IT/Transformation leaders
• Conduct solution-oriented conversations aligned to client business objectives
• Position the firm as a trusted partner, not just a vendor.

Internal Collaboration

• Work closely with pre-sales, delivery, solution architects, and leadership teams
• Contribute to proposals, RFP responses, and pricing negotiations
• Ensure smooth handover post-deal closure for sustained client success

Skills & Experience

• 12+ years of experience in IT sales, with proven experience in pure hunting / net new sales roles
• Expertise in selling digital transformation, cloud, AI, data analytics, and IT services.
• Ability to work independently in high-pressure, target-driven environments

Professional Traits Required for Success of Coforge Leaders

• Result oriented
• Highest level of customer orientation
• Exhibits excellent judgment and holds himself/herself to high standards
• Hires & develops great people, able to inspire passion
• Thinks strategically but stays on top of tactical execution