Multiplatform Sports Sales Executive

TEGNA, Inc.

Denver (CO)

Hybrid

USD 120,000 - 200,000

Full time

14 days+

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Benefits offered by this job

Comprehensive benefits
Medical plan options
401(k) with company match
Teladoc and Spring Health access
PTO and paid holidays

Job summary

TEGNA Inc. in Denver seeks a Sports Partnership Account Executive to drive revenue across 9NEWS and TEGNA’s multiplatform sports portfolio.

You will join a team of Account Executives to develop and close sports advertising opportunities, connecting advertisers with premier properties such as the Denver Broncos, Nuggets, Avalanche, and Rockies across broadcast, digital, streaming, and OTT. The role emphasizes sports marketing strategy, creative sponsorships, and disciplined follow-through, with

Qualifications

  • Minimum of 5 years of sales experience in sports-centric media.
  • Proven track record of meeting or exceeding sales goals.
  • Strong understanding of sports marketing and sponsorships.
  • Ability to translate objectives into measurable sports marketing solutions.
  • Excellent presentation and communication skills.

Responsibilities

  • Identify, develop, and close sports advertising revenue with new and existing clients.
  • Join client sales calls as sports subject matter expert to uncover needs and opportunities.
  • Support sales process from prospecting through proposal, negotiation, and post-sale transition.
  • Develop strategic sports marketing solutions tied to key properties and programming.
  • Create campaigns across broadcast, digital, streaming, and content sponsorships.
  • Upsell clients across the 9NEWS sports and media product line.
  • Collaborate with cross-functional teams to build integrated campaigns.
  • Maintain relationships with clients, agencies, and internal stakeholders.
  • Manage CRM activity, pipeline, forecasts, and revenue updates.
  • Represent 9NEWS at client events and hospitality opportunities.

Skills

Sales experience
Sports marketing knowledge
Sponsorship packaging
CRM proficiency

Tools

Wide Orbit Sales
Salesforce
Wide Orbit Analytics
Comscore
Monday.com
AdImpact
Tableau

Job description

TEGNA Inc. in Denver seeks a Sports Partnership Account Executive to drive revenue across 9NEWS and TEGNA’s multiplatform sports portfolio.

You will join a team of Account Executives to develop and close sports advertising opportunities, connecting advertisers with premier properties such as the Denver Broncos, Nuggets, Avalanche, and Rockies across broadcast, digital, streaming, and OTT. The role emphasizes sports marketing strategy, creative sponsorships, and disciplined follow-through, with

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