MSP Business Development Representative (BDR)

IRONSCALES; United States; On-site; USD 50,000 - 75,000; Full time

Job summary

IRONSCALES is seeking a Business Development Representative to drive demand generation and build pipeline for the Sales team, using data‑driven prospecting to educate MSPs and MSSPs.

You will evaluate intent data, manage lists, qualify leads, and maintain accurate CRM records in Salesforce, collaborating with Marketing, Sales, CS and Product.

The role requires a Bachelor’s Degree, strong communication skills, and a self‑starter mindset to thrive in a fast‑paced security startup environment.

Qualifications

• Bachelor’s degree required or equivalent professional experience.
• Strong lead generation and prospecting skills with a data‑driven approach.
• Excellent verbal and written communication abilities.
• Proven track record of scheduling meetings and building relationships.
• Experience with CRM and marketing automation tools is preferred.
• Ability to thrive in a fast‑paced, high‑volume environment.

Responsibilities

• Evaluate intent data to create outsourced prospect lists for outreach.
• Plan and prioritize activities to meet assigned targets for prospects found.
• Qualify incoming prospects and determine next steps in the sales cycle.
• Establish and maintain contact with potential and existing customers via email and calls.
• Update and maintain accurate records in the CRM system (Salesforce).
• Collaborate with marketing, sales, CS, and product to maximize pipeline.
• Execute on ad‑hoc marketing initiatives and campaigns as needed.
• Maintain a detailed understanding of IRONSCALES products for client education.

Skills

Lead generation

Prospecting

Communication

Relationship building

Data-driven

Fast learner

Self-starter

Problem solving

Organized

Education

Bachelor’s Degree

Tools

Salesforce

HubSpot

Marketo

Pardot

SalesLoft

Engagio

ZoomInfo

Job description

IRONSCALES Fights Phishing For You. IRONSCALES is a self‑learning, AI‑driven email security solution that continuously detects and remediates advanced threats for global organizations of any size. Our solution is fast to deploy, easy to operate and provides unparalleled protection against email threats.

Who We Are

We are IRONSCALES. We care about people, cybersecurity, our customers and partners. Our team acts with intentionality and we always operate in the best interest of our teams, customers, and company. Our culture focuses on innovation, continuous improvement, and the drive to push boundaries and elevate everything we do.

Who You Are

You are driven, self‑motivated, and have a strong desire to achieve the company’s growth goals. You are resourceful, accountable, hungry to chase down answers, and solve challenges. You are respectful, a good communicator, detail oriented and thrive in a fast‑paced environment.

What You Will Do

The Business Development Representative’s primary responsibility focuses on demand generation initiatives and creating pipeline for the Sales team. The role utilizes systems to evaluate intent and engagement from prospects to curate a prospecting list for the Sales team.

Core Responsibilities

• Evaluate intent data to create prospect lists for outreach, including managing data and marketing lists
• Creatively identify ways to reach the ideal partner profile (IPP) of MSPs & MSSPs with the objective of qualifying leads through third‑party sources
• Plan and prioritize activities to meet assigned targets (e.g., # of prospects found, entries in Salesforce)
• Achieve lead generation targets and objectives
• Qualify incoming prospects and determine appropriate next steps
• Establish and maintain effective contact with the potential and existing customer base through direct marketing (e.g., email nurture cadences)
• Update and maintain accurate records in the customer relationship management system
• Establish and maintain effective cross‑functional working relationships (marketing, sales, CS, product)
• Execute on other ad‑hoc marketing initiatives
• Maintain a detailed understanding of IRONSCALES email security solution and programs, allowing the Acquisition Specialist to potentially educate clients on a high level

Requirements

• Bachelor’s Degree
• High technical acumen in regard to security software (preferably Email Security & Training solutions)
• Self‑starter, creative problem‑solver, and highly organized
• Proven track record of success scheduling meetings, preferably in the MSP/MSSP/Technology space
• Strong interpersonal skills with a focus on relationship building
• Strong verbal/written communication skills
• Data‑driven, efficient technology user, and metrics/KPIs focused
• Fast learner with initiative and willingness to learn new things, test new techniques, and experiment
• Excitement for and ability to thrive in a fast‑paced, always changing environment

Tools

• Customer Relationship Management (CRM) software (Salesforce)
• Marketing automation software (e.g., HubSpot, Marketo, Pardot, SalesLoft, Outreach)
• Intent data tools (e.g., Demandbase/Engagio, ZoomInfo)
• Software‑as‑a‑Service (SaaS) organization or start‑up organization

IRONSCALES is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.