Meta Ads Strategist: Lead High-Impact Campaigns

Clients Blackbox, Inc.; College Station (TX); Remote; USD 70,000 - 100,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a hands-on Paid Media Strategist / Account Strategist to own client accounts from strategy through execution. You will manage Meta campaigns, lead client calls, and ensure targeted appointment outcomes.

You’ll report to the Associate Director of Operations and be accountable for client results, retention, and growth. This role blends strategic guidance with tactical campaign management.

Qualifications

• 4+ years hands-on paid media experience with Meta advertising.
• Experience managing multiple client accounts and client-facing conversations.
• Proven ability to drive campaigns toward defined performance targets while supporting retention.
• Experience with conversion tracking, pixels, and basic marketing automation.

Responsibilities

• Own a portfolio of client accounts and be the primary contact.
• Lead bi-weekly client calls on performance, strategy, priorities, next steps.
• Prepare and send bi-weekly performance reports at least 24 hours before calls.
• Translate campaign data into clear, actionable recommendations for non-technical clients.
• Build strong client relationships to support retention, renewals, referrals.
• Build, launch, and optimize Meta campaigns for lead generation and appointments.
• Manage budgets, audiences, bid strategies, creative testing, and variables.
• Monitor performance daily and adjust based on cost-per-appointment and other metrics.
• Diagnose underperforming campaigns and craft improvement strategies.
• Test audiences, messaging, and creative to find stronger results.
• Contribute to ad copy and campaign messaging.

Skills

Paid media

Client communication

Campaign optimization

Data analysis

Meta advertising

Tracking pixels

Automation basics

Budget management

Tools

Calendly

Zapier

Meta pixels

Job description

Clients Blackbox, Inc. is seeking a hands-on Paid Media Strategist / Account Strategist to own client accounts from strategy through execution. You will manage Meta campaigns, lead client calls, and ensure targeted appointment outcomes.

You’ll report to the Associate Director of Operations and be accountable for client results, retention, and growth. This role blends strategic guidance with tactical campaign management.