Marketing Technology Lead - CRM, Analytics & Automation

Husch Blackwell LLP; Houston (TX); Hybrid; USD 110,000 - 190,000; Full time

Job summary

Husch Blackwell LLP seeks a Marketing Technology Manager to lead administration and optimization of the firm’s MarTech stack, CRM, and analytics. The role partners with Marketing, Business Development, IT, and Knowledge Management to drive user adoption, data quality, and reporting across multiple platforms including InterAction, Foundation, Power BI, and Tableau.

You will support website CMS, email marketing, and digital initiatives, while creating training materials and ensuring scalable

Qualifications

• Bachelor's degree or equivalent in Marketing, Communications, Business, or Information Systems.
• 5+ years in marketing technology, CRM, digital marketing, or related tech roles.
• Experience administering CRM, email marketing, website, or related tools.
• Strong project coordination, organizational skills, and ability to manage multiple priorities.

Responsibilities

• Administer and optimize the firm’s MarTech stack and CRM platforms.
• Develop standard reports, dashboards, and analytics for marketing and BD teams.
• Collaborate with Marketing, IT, and Knowledge Management to improve data quality and accessibility.
• Support website CMS updates, email campaigns, and digital marketing initiatives.
• Provide user training and create knowledge materials to drive adoption.

Skills

CRM administration

Digital marketing

Project coordination

Analytical skills

Communication skills

Education

Bachelor's degree in Marketing/Business/IS

Tools

InterAction

Foundation

Power BI

Tableau

Sitecore

WordPress

GA4

Drupal

Job description

Husch Blackwell LLP seeks a Marketing Technology Manager to lead administration and optimization of the firm’s MarTech stack, CRM, and analytics. The role partners with Marketing, Business Development, IT, and Knowledge Management to drive user adoption, data quality, and reporting across multiple platforms including InterAction, Foundation, Power BI, and Tableau.

You will support website CMS, email marketing, and digital initiatives, while creating training materials and ensuring scalable