MarTech Enablement Lead

Expedia Group; Washington (District of Columbia); On-site; USD 98,000 - 163,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Paid time off

Travel discounts

Job summary

Expedia Group is seeking a Manager, Marketing Technology & Enablement to join the Martech Platform & Enablement team and own the operational layer that ensures teams can use the platform consistently and effectively.

You will drive expansion of marketing channel capabilities, own global standards and templates, and lead the SFMC migration enablement, along with efficiency improvements of production processes across campaigns and automation workflows.

Qualifications

• 5+ years of experience in marketing operations or marketing technology with a strong focus on enablement, training, or process design.

Responsibilities

• Own and maintain global naming standards, program structures, folder hierarchies, and asset organization patterns for all marketing channels.

Skills

Enablement

Project leadership

Training

Automation strategy

Vendor management

Tools

SFMC

Marketo

Braze

Adobe Campaign

Iterable

Job description

Expedia Group is seeking a Manager, Marketing Technology & Enablement to join the Martech Platform & Enablement team and own the operational layer that ensures teams can use the platform consistently and effectively.

You will drive expansion of marketing channel capabilities, own global standards and templates, and lead the SFMC migration enablement, along with efficiency improvements of production processes across campaigns and automation workflows.