Marketing Systems & Ops Lead — AI-Driven GTM

Productboard, Inc.; San Francisco (CA); Ibrido; USD 155.000 - 190.000; Tempo pieno

Vantaggi offerti da questo lavoro

Competitive compensation

Stock options

401k

Flexible PTO

Courses budget

Hybrid schedule

Wellness program

Meals and snacks

Descrizione del lavoro

Productboard is seeking a Marketing Systems Strategy and Ops Lead to own the marketing technology stack and oversee revenue/GTM/analytics tech. You will design architectures, processes, and workflows across the marketing and GTM teams, including lead processing, management, integrations, and segmentation.

You’ll blend hands-on operational delivery with a systems-level view, shaping AI-ready, scalable martech solutions and data flows that power campaigns, attribution, and strategic

Competenze

• 5-8+ years of experience in Marketing Operations, Marketing Technology, or Revenue Operations.
• High-level, stack-wide experience orchestrating multiple processes, platforms, and technologies to support the work of marketing and revenue teams.
• Experience owning the deployment of significant new solutions into a martech stack, either built or bought.
• Experience building custom integrations and workflows beyond turnkey martech solutions.
• Qualified, Goldcast, Clay, Zapier, Workato, Sendoso, Outreach or comparable tool experience helpful
• Experience with product-led growth (PLG) motions and working with product data preferred
• Working knowledge of CRMs (Salesforce preferred) and their interaction with marketing automation platforms
• Bachelor’s Degree

Mansioni

• Maintain and own the marketing/revenue operations tech stack, including MAP, customer engagement, event, and other martech platforms.
• Build a robust and organized infrastructure for GTM engineering to rapidly deploy and iterate on hyper-personalized GTM motions.
• Enable marketing stakeholders to simplify and scale their workflows with AI tools.
• Architect systems integrations and data schemas. Build efficient and reliable data flow between marketing platforms, CRM, and product data.
• Maintain operational excellence in marketing campaign execution, encompassing campaign creation, lead creation, attribution, and processing.
• Support stakeholders with end-to-end campaign execution including list uploads, audience segmentation, asset management, email builds, A/B testing, and deployment

Conoscenze

Marketing Ops

Martech stack

GTM orchestration

Lead processing

Data integration

AI tools

Formazione

Bachelor’s Degree

Strumenti

Goldcast

Clay

Zapier

Workato

Sendoso

Outreach

Descrizione del lavoro

Productboard is seeking a Marketing Systems Strategy and Ops Lead to own the marketing technology stack and oversee revenue/GTM/analytics tech. You will design architectures, processes, and workflows across the marketing and GTM teams, including lead processing, management, integrations, and segmentation.

You’ll blend hands-on operational delivery with a systems-level view, shaping AI-ready, scalable martech solutions and data flows that power campaigns, attribution, and strategic