MarTech Systems Architect – GTM & AI

Product Makers; San Francisco (CA); Hybrid; USD 155,000 - 190,000; Full time

Benefits offered by this job

Competitive compensation

Stock options

401k plan

Professional development budget

Flexible PTO

Job summary

Productboard is seeking a Marketing Operations Lead in San Francisco to own the marketing technology stack and drive cross-functional GTM processes. You will balance hands-on operational work with a systems-thinking perspective to unify data, workflows, and integrations across marketing and revenue teams.

You will shape AI-enabled workflows, oversee lead management, attribution, and campaigns, and partner with stakeholders to scale and optimize the martech architecture.

Qualifications

• 4-6 years of experience in Marketing Operations, Marketing Technology, or Revenue Operations.
• High-level, stack-wide experience orchestrating multiple processes, platforms, and technologies to support marketing and revenue teams.
• Experience deploying significant new solutions into a martech stack, built or bought.

Responsibilities

• Maintain and own the marketing/revenue operations tech stack, including MAP, customer engagement, event, and other martech platforms.
• Build a robust infrastructure for GTM engineering to rapidly deploy and iterate on hyper-personalized GTM motions.
• Enable marketing stakeholders to scale workflows with AI tools; enhance the martech stack with AI-native solutions.
• Architect integrations and data schemas; ensure reliable data flow between marketing platforms, CRM, and product data.
• Oversee campaign execution including lead creation, attribution, and processing.

Skills

Marketing Operations

Marketing Technology

Revenue Operations

Communication

Education

Bachelor’s Degree

Tools

Goldcast

Clay

Zapier

Workato

Sendoso

Outreach

Job description

Productboard is seeking a Marketing Operations Lead in San Francisco to own the marketing technology stack and drive cross-functional GTM processes. You will balance hands-on operational work with a systems-thinking perspective to unify data, workflows, and integrations across marketing and revenue teams.

You will shape AI-enabled workflows, oversee lead management, attribution, and campaigns, and partner with stakeholders to scale and optimize the martech architecture.