Remote GTM Engineering Lead - AI-Powered Marketing Ops

Ladders

United States

Remote

USD 150,000 - 181,000

Full time

20 hours ago
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Benefits offered by this job

Health coverage
Parental leave
Self-care days
Paid time off
Stock options
401K match
Learning & development
LinkedIn Learning
Wellness sessions
ERG events

Job summary

Ladders is seeking a Sr. Manager, GTM Engineering to shape and scale go-to-market systems across marketing and sales development. This remote role blends technical ownership with operational leadership to improve campaign creation, asset production, and pipeline quality.

You will partner with marketing operations, BDR leadership, and cross-functional teams to implement AI-enabled, secure, scalable processes and drive GTM excellence across regions.

Qualifications

  • 7+ years in marketing operations or GTM systems with complex ownership
  • Experience with marketing automation tools (Salesforce, Marketo)
  • Knowledge of lead routing, scoring, and sales engagement processes
  • Experience building AI-assisted workflows on platforms like Claude

Responsibilities

  • Build AI-driven workflows for campaign creation and asset production
  • Automate marketing work management to streamline asset development
  • Create reusable templates and playbooks for marketing teams
  • Develop GTM architecture using headless platforms
  • Implement BDR automation to enhance pipeline quality
  • Manage BDR tech stack with leadership
  • Embed security and compliance into workflows

Skills

Marketing operations
GTM systems engineering
Team mentoring
Lead routing & scoring
Sales engagement
AI workflows

Tools

Salesforce
Marketo
Claude AI

Job description

Ladders is seeking a Sr. Manager, GTM Engineering to shape and scale go-to-market systems across marketing and sales development. This remote role blends technical ownership with operational leadership to improve campaign creation, asset production, and pipeline quality.

You will partner with marketing operations, BDR leadership, and cross-functional teams to implement AI-enabled, secure, scalable processes and drive GTM excellence across regions.

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