Marketing Systems Engineer — GTM Tech Lead

Talanto; San Francisco, Northern (CA, KY); Hybrid; USD 140,000 - 190,000; Full time

Benefits offered by this job

Medical, Vision, and Dental

Vacation & Holidays

Parental Leave

401(k) and Pre-Tax Benefits

Job summary

Talanto is seeking a Marketing Systems Engineer to own the technical layer of our marketing engine, connecting the marketing website to Salesforce and the GTM stack. You will set the technical direction for data capture, routing, and reliability, collaborating with Growth Engineering on shared infrastructure.

You will manage frontend form systems, integrate with third-party tools, and drive end-to-end delivery while aligning with marketing priorities and documentation needs.

Qualifications

• 2+ years of full-stack engineering experience and ownership of production systems.
• Experience with Framer or a similar component-based visual web CMS.
• Deep hands-on experience across a B2B marketing stack: CRMs, marketing automation, GTM, A/B testing tools.
• Experience with reverse ETL tools or data sync platforms (Hightouch, Census, or similar).
• Translates ambiguous requirements into a technical plan and ships end-to-end.

Responsibilities

• Own the technical health of the marketing website: speed, WCAG, GTM, SEO, and third-party integrations (Qualified, Optimizely, TrustArc).
• Own integrations between marketing site and GTM stack; ensure data flows from lead capture to CRM.
• Own front-end of the website form submission system and collaborate on routing/orchestration layers.
• Improve reliability of lead capture flow; build monitoring and alerting; drive root-cause analysis.

Skills

Full-stack engineering

Ownership of production systems

Stakeholder communication

GTM engineering interest

Tools

Framer

Google Tag Manager

Qualified

Optimizely

TrustArc

Hightouch

Census

Job description

Talanto is seeking a Marketing Systems Engineer to own the technical layer of our marketing engine, connecting the marketing website to Salesforce and the GTM stack. You will set the technical direction for data capture, routing, and reliability, collaborating with Growth Engineering on shared infrastructure.

You will manage frontend form systems, integrate with third-party tools, and drive end-to-end delivery while aligning with marketing priorities and documentation needs.