Marketing Operations Manager (Fully Remote)

Preservica; United States; Remote; USD 100,000 - 170,000; Full time

Job summary

Preservica is seeking a Marketing Ops professional to own attribution, analytics, and pipeline insights in a data-driven, B2B SaaS environment. You will administer Pardot and Salesforce end-to-end, build dashboards for funnel performance, and design multi-touch attribution frameworks to support revenue strategy.

Ideal candidates bring 5+ years in marketing ops or RevOps, hands-on Pardot and Salesforce experience, and strong SQL skills to deliver scalable, AI-ready analytics for leadership.

Qualifications

• Experience with Pardot and Salesforce, including Campaign Influence.
• Ability to build multi-touch attribution models.
• Proficient in SQL for ad hoc analysis.

Responsibilities

• Build and maintain dashboards for funnel performance, pipeline coverage, and channel ROI.
• Design cohort-based reporting and attribution models to drive revenue insights.
• Administer Pardot and Salesforce end-to-end and serve as pipeline analytics expert.

Skills

Pardot

Salesforce

Campaign Influence

SQL

Tools

UTM frameworks

Job description

• Today's attribution and reporting can't show how MQLs move to closed revenue; you'll build that.
• You'll design cohort-based reporting, attribution models, and AI-powered analytics the board relies on.
• You'll administer Pardot and Salesforce end-to-end and be the go-to person for pipeline insights.

What you'll do:

• Build and maintain dashboards for funnel performance, pipeline coverage, and channel ROI.
• Build attribution infrastructure (UTM frameworks, Salesforce Campaign Influence) and push it toward AI.
• Use Claude to produce messaging and campaign assets at scale, and document all workflows.

What you'll bring:

• 5 years in marketing ops or RevOps at a B2B SaaS company.
• Hands-on Pardot and Salesforce experience, including Campaign Influence.
• Proven ability to build multi-touch attribution models and use SQL for ad hoc analysis.

Preservica

Preservica is a global leader in Active Digital Preservation, trusted by organizations to preserve digital records for decades. They serve national archives, government agencies, universities, and global enterprises, and value staff as the heart of their business.