Marketing M&A Strategy & Integration Lead

Salesforce, Inc.; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Salesforce is seeking a Marketing & M&A Strategy & Integration professional to support due diligence for potential acquisitions, develop GTM strategies, and drive the integration of acquired businesses. You will collaborate with Marketing, Sales, Product, Finance, and Corporate Development to evaluate opportunities and execute key initiatives.

The role is cross-functional, analytical, and execution-focused, requiring comfort with ambiguity and strong communication skills.

Qualifications

• Experience in marketing, GTM strategy, business operations, or related function.
• Understanding of enterprise software business models and how Marketing, Sales, Product, and Customer Success work together to drive growth.
• Familiarity with marketing functions such as product marketing, demand generation, events, communications, or marketing operations.
• Strong analytical and problem-solving skills with ability to translate analyses into insights for audiences.

Responsibilities

• Support marketing due diligence for potential acquisitions, evaluating marketing organizations, GTM strategies, programs, budgets, and pipeline performance.
• Conduct qualitative and quantitative analyses to assess marketing performance and opportunities for growth.
• Synthesize findings into executive-ready materials and recommendations.
• Develop and execute go-to-market strategies for acquired companies, including positioning and demand generation.
• Own marketing integration workstreams, coordinating milestones, risks, and dependencies.
• Coordinate with Marketing, Sales, Product, Finance, Corporate Development to align priorities.
• Identify integration risks and mitigation strategies balancing Salesforce priorities with acquired business.
• Develop and maintain integration plans, updates, milestones, and decision-support materials.
• Lead cross-functional meetings and drive accountability for deliverables.

Skills

Marketing strategy

Due diligence

Data analysis

Cross-functional collaboration

Presentation skills

GTM strategy

Education

Bachelor's degree

MBA or advanced degree

Tools

Google Workspace

Spreadsheets

Presentation software

Job description

Salesforce is seeking a Marketing & M&A Strategy & Integration professional to support due diligence for potential acquisitions, develop GTM strategies, and drive the integration of acquired businesses. You will collaborate with Marketing, Sales, Product, Finance, and Corporate Development to evaluate opportunities and execute key initiatives.

The role is cross-functional, analytical, and execution-focused, requiring comfort with ambiguity and strong communication skills.