Marketing Leader – GTM & Website Strategy

Myridius; Florida; Sur place; USD 140 000 - 210 000; Plein temps

Résumé du poste

Myridius is looking for a Marketing Leader, GTM & Website, to translate business priorities into marketing programs, own the website and marketing technology, and lead the team to drive impact. You will coordinate with sales, partnerships, presales, and delivery to ensure a coherent market approach.

You’ll build integrated GTM and demand-gen programs, define audiences and messaging, and optimize the customer journey across channels.

Qualifications

• Bachelor’s degree or equivalent experience in marketing or related field.
• 10+ years in B2B marketing, preferably technology services or SaaS.
• Proven success with integrated GTM, demand gen and ABM strategies.
• Experience aligning marketing with sales and executive leadership.
• Experience managing a B2B website and digital presence with SEO and analytics.
• Strong marketing tech knowledge: CRM, marketing automation, analytics, attribution.

Responsabilités

• Develop and execute integrated GTM, demand gen and ABM programs.
• Define audiences, messaging, channels, budgets, and success metrics.
• Collaborate with sales to target accounts and pipeline goals.
• Own website strategy, UX, SEO, and digital experience.
• Lead marketing tech stack, analytics, and reporting.
• Create sales enablement content and campaign assets.
• Manage budgets, agencies and internal resources.
• Present strategy and ROI to executives.

Connaissances

B2B marketing

GTM strategy

Demand gen

ABM

Marketing analytics

Team leadership

Budget mgmt

Content marketing

SEO & analytics

Sales alignment

Formation

Bachelor’s degree in marketing

Equivalent professional experience

Outils

HubSpot

Salesforce

ZoomInfo

Google Analytics

CMS

Description du poste

Myridius is looking for a Marketing Leader, GTM & Website, to translate business priorities into marketing programs, own the website and marketing technology, and lead the team to drive impact. You will coordinate with sales, partnerships, presales, and delivery to ensure a coherent market approach.

You’ll build integrated GTM and demand-gen programs, define audiences and messaging, and optimize the customer journey across channels.