Marketing Lead — Proposals, SEO & Content (Engineering)

Construction Material Testing

Columbia (MD)

On-site

USD 75,000 - 100,000

Full time

14 days+

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Job summary

Construction Material Testing is seeking a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and drive a content calendar with engineers. You will lead campaigns across email, LinkedIn, and events, reporting results monthly while ensuring brand consistency.

The role focuses on building measurable marketing programs for a growing construction materials testing, inspection, and geotechnical firm.

Qualifications

5+ years in B2B marketing, with experience in the AEC/construction/engineering/industrial services sector.
Hands-on with a modern website stack, search analytics, and a CRM.
Writes clean, specific copy for proposals and marketing content.
Has built proposals or qualifications packages for professional services pursuits.
Organized enough to run a calendar and curious about what a compaction test is.

Responsibilities

Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
Produce the content calendar - technical articles, project stories, and case material - with engineers who have the knowledge.
Run campaigns (email, LinkedIn, trade events, direct outreach lists) for markets the company is opening, and report results monthly.
Keep brand, messaging, and claims accurate and consistent across every public channel.