Marketing Data Analyst: Insights, SQL & Dashboards

Wiley; United States; À distance; USD 42 000 - 58 000; Plein temps

Résumé du poste

Wiley is seeking a Data Analyst to join our Marketing Data, Analytics, and Reporting team. You will transform campaign and business data into insight that informs how we invest in marketing across our publishing business, challenging assumptions and owning the accuracy of your findings.

Develop SQL in BigQuery, build Power BI dashboards with clear sources, methodology, and limitations; present actionable recommendations to stakeholders and defend your analysis with confidence.

Qualifications

• 2+ years' experience as a Data Analyst, writing complex SQL against large, multi-table datasets.
• A naturally investigative mindset — comfortable tracing a discrepancy back through several joins and data sources rather than accepting the first answer that looks right.
• Strong communication skills: able to translate a technical finding into something a non-technical stakeholder can act on, and to defend it under questioning.
• Proficiency with Power BI or a similar visualisation tool.
• Experience with BigQuery or another cloud data warehouse is highly desirable.
• Familiarity with Python is a plus.
• Genuine interest in academic publishing and marketing measurement is an advantage.

Responsabilités

• Write and maintain SQL in BigQuery, extracting and reconciling data across multiple campaign and CRM sources.
• Build and maintain Power BI dashboards to a first-pass standard: sources cited, methodology stated, limitations flagged, headline framed in business terms — so review cycles are about stakeholder scope changes, not fixing your own work.
• When something doesn't add up, dig until you find the actual root cause rather than stopping at the first plausible explanation — join mismatches, ID-format inconsistencies, and ingestion gaps are things you're expected to trace back to source, not work around.
• Present findings and recommendations to stakeholders, framed around the decision they enable rather than just the numbers — and be comfortable fielding live questions on your own analysis, without needing a manager in the room.
• Work with real autonomy within your remit: make reasoned calls on routine judgement decisions, document your reasoning, and move forward — while knowing when something is a genuine blocker worth raising early rather than letting it sit.

Connaissances

SQL

Investigative mindset

Communication

Outils

Power BI

BigQuery

Python

Description du poste

Wiley is seeking a Data Analyst to join our Marketing Data, Analytics, and Reporting team. You will transform campaign and business data into insight that informs how we invest in marketing across our publishing business, challenging assumptions and owning the accuracy of your findings.

Develop SQL in BigQuery, build Power BI dashboards with clear sources, methodology, and limitations; present actionable recommendations to stakeholders and defend your analysis with confidence.