Marketing Automation Specialist - Remote

Marsh & McLennan Companies; New York; Remote; USD 89,000 - 106,000; Full time

Job summary

A leading company in insurance and professional services is seeking a marketing professional to oversee its Pardot marketing automation platform. In this role, you will manage automated marketing campaigns and analyze data to optimize performance. With opportunities for career advancement, flexible remote work, and a collaborative culture, this position is ideal for experienced professionals looking to grow their careers.

Benefits

Generous time off

Tuition reimbursement

Stock purchase opportunities

Collaborative workplace culture

Qualifications

• Minimum 5 years experience with Pardot (Marketing Cloud Account Engagement).
• Proficiency in data analysis tools and report creation.
• Excellent organizational skills for managing multiple projects.

Responsibilities

• Oversee implementation and optimization of Pardot marketing automation platform.
• Develop and execute automated marketing campaigns.
• Analyze first-party marketing data for actionable insights.

Skills

Data analysis

Communication

Collaboration

Education

Bachelor’s degree in Marketing, Business, or Data Analytics

Tools

Pardot

Salesforce

Job description

Employer Industry: Insurance and Professional Services

Why consider this job opportunity:
- Salary up to $105,800
- Opportunity for career advancement and professional development through tuition reimbursement
- Generous time off, including personal and volunteering days
- Stock purchase opportunities available
- Collaborative and inclusive workplace culture that values diverse backgrounds
- Flexibility to work remotely

What to Expect (Job Responsibilities):
- Oversee the implementation, management, and optimization of the Pardot marketing automation platform
- Develop and execute automated marketing campaigns, including email marketing and lead nurturing strategies
- Analyze first-party marketing data to assess campaign performance and provide actionable insights
- Collaborate with cross-functional teams, including sales, to ensure alignment on marketing initiatives
- Create and manage forms, campaigns, and other marketing assets within Pardot

What is Required (Qualifications):
- Minimum of five years of experience with Pardot (Marketing Cloud Account Engagement)
- Strong understanding of marketing principles and best practices
- Proficiency in data analysis tools and techniques, with experience in creating reports and dashboards
- Excellent communication and collaboration skills
- Demonstrated organizational skills to manage multiple projects simultaneously and meet tight deadlines

How to Stand Out (Preferred Qualifications):
- Bachelor’s degree in Marketing, Business, Data Analytics, or a related field
- Familiarity with CRM systems, particularly Salesforce
- Design experience within Pardot and other marketing technologies

#Insurance #MarketingAutomation #DataAnalytics #CareerOpportunity #RemoteWork

We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.
We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.