Marketo Automation Consultant (32561)

Myticas Consulting; New York (NY); Remote; USD 70,000 - 125,000; Full time

Job summary

A leading company based in New York is seeking a Marketo Automation Consultant for a fully remote contract position. The candidate will be responsible for executing marketing campaigns, collaborating with a team, and ensuring quality assurance for all campaign processes. This role is ideal for someone with a solid background in marketing technology and automation, along with excellent problem-solving skills.

Qualifications

• Minimum 3 years of experience in marketing automation.
• Strong understanding of Marketo and campaign reporting.
• Desire to add value and drive results.

Responsibilities

• Execute Marketo-based campaign requests with Field Marketers.
• Own email marketing and collaborate on omni-channel campaigns.
• Provide QA testing for campaigns before launch.

Skills

Email Marketing

Campaign Management

Problem-Solving

Education

Bachelor's degree or equivalent

Tools

Marketo

ZoomInfo

Salesforce

Google Analytics

Project Management Software

Job description

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Myticas's direct client based out of New York, NY is currently seeking a Marketo Automation Consultant for a 100% Remote Work contract position.

NOTE: Looking for EST/CST candidates only.

• Working hours: 24 hours a week;
• Monday 10:00 am – 4:00 pm EST will be required,
• Rest will be 9:00 am – 3:00 pm EST for 3 days a week (flexible on what those days are but would prefer once the schedule is picked to try and stick with that).

Job Description:

• Provide direct execution of Marketo-based campaign requests working with a North American-based team of Field Marketers.
• The requests range from preparing campaign details such as UTMs and campaign template duplication, to activating campaign flows/triggers/automations to campaign reporting, plus utilizing project management software.
• We are a collaborative team in a customer-focused, aim-high-and-deliver culture and seek an individual who has campaign operations chops and ideally a marketing background.
• Own the execution of our email marketing and nurture plans to support omni-channel campaigns across the buyers’ journey.
• Provide QA and testing of campaigns prior to launch, and ensure checks and balances demonstrate that our intentions and goals are met – and if not, collaborate on what to change.
• Comply with Divisional system governance such as campaign naming conventions, Marketo/campaign processes, reviewing/remediating system errors.
• Perform list enrichment and uploads for targeted campaigns and support development of target lists for sales and marketing initiatives.
• Provide campaign, segment and database reporting.

Required Experience/Education/Skills:

• Minimum 3 years of experience setting up campaigns, automations, triggers in a MAP, and handling campaign reporting.
• Experienced with marketing technology - preferably Marketo and ZoomInfo - plus business applications, especially Excel, PowerPoint, collaboration tools, Google Analytics, project management tools alongside Salesforce exposure or experience.
• Demonstrate the desire to bring value and results to what you do.
• Possess a problem-solving attitude with the ability to recommend solutions to problems.
• Bachelor’s degree or equivalent.

Prefer candidates who also have:

• B2B marketing experience
• Exposure to Marketing & Sales processes in an enterprise organization.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Information Technology and Marketing

• Industries

  Technology, Information and Media, Marketing Services, and Internet Marketplace Platforms

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